As a foundational member of this branch I lead a talented team in the development of an industry-leading software solution aimed at outperforming competitors and establishing STEK as the number one choice in the Paint Protection Film (PPF) market. My expertise in product management and understanding of the PPF industry enabled me to drive the team towards delivering a software that would revolutionize the way customers grow their businesses.• Conducted comprehensive market research to identify gaps and opportunities within the PPF software landscape, shaping our product to address customer pain points and surpass competitor offerings.• Collaborated with cross-functional teams during the discovery phase to define project scope, objectives, and key performance indicators, ensuring alignment with the overarching business strategy.• Built and managed a high-performing team consisting of a project manager, UI/UX designers, and software developers, fostering a collaborative and results-driven work environment.• Developed a comprehensive project plan during the initial stages, outlining objectives, milestones, and resources required for successful software development and implementation.• Managed project timelines, resources, and budget to ensure the timely delivery of a high-quality software product that met our ambitious objectives.• Guided the team in designing the application and software architecture, ensuring the seamless integration of features and functionalities that would ultimately boost sales and customer satisfaction.

Project Managed the designing and implementation of the company's digital transformation strategy as an innovative and strategic Digital Transformation Project Manager at STEK Automotive. By creating a customer portal and bringing processes online, I improved communication and streamlined internal processes, resulting in significant improvements in efficiency and customer satisfaction. My experience in designing and executing digital solutions showcased my ability to drive positive change and business growth.• Developed a comprehensive digital transformation strategy, resulting in the creation of a SaaS product for over 80 distributors.• Addressed communication challenges by creating an internal platform that reduced communication issues and sensitive data-sharing problems by 50%.• Enhanced the lead collection process, increasing the closing deal rate by 75% by reducing the average lead response time from 48 hours to less than a business day.• Streamlined and digitalized the warranty claims process, cutting the time for receiving a first response from Quality Management by more than 65%.

Directing and optimizing global marketing campaigns and product launch strategies as a forward-thinking and results-oriented Global Marketing Manager at STEK Automotive. I led the marketing launch of 10 new products and managed B2B digital marketing strategies with a $350,000 budget. My ability to strategize and implement consumer and corporate email marketing communications contributed to the company's impressive growth and increased brand awareness.• Directed innovative global marketing campaigns, resulting in a 150%+ increase in qualified leads YoY and contributing 30% to the company's 2021 financial goals.• Strategized and implemented consumer and corporate email marketing communications, increasing product testing by 15%.• Managed a $100K budget to execute B2B digital marketing strategies, leading to a 35% increase in new channel acquisitions.• Developed a comprehensive website content strategy, resulting in a 35% increase in annual visitors, 76% blog traffic, and 128% growth in weekly newsletter signups.• Successfully launched 10 new products through various digital content mediums, leading to a 15% increase in new orders within two weeks of the initial product launch date.• Project managed a major automotive after-market event with a $250,000 budget, achieving a 210% ROI and increased brand awareness.

As the Community Leader at Seoul Startups, I excelled in creating a nurturing environment for over 4,000 entrepreneurs and startup enthusiasts. My role involved organizing impactful events and workshops, building strategic partnerships, and implementing data-informed initiatives to grow and diversify the community, contributing significantly to its growth and success.- Designed and executed strategic initiatives based on data insights to expand the membership base, achieving a substantial increase in active participants and fostering diversity within the community.- Developed and organized a variety of engaging events, workshops, and mentorship programs, effectively addressing the community’s needs and facilitating valuable connections among members.- Implemented data-driven strategies to refine the community’s offerings, ensuring alignment with the evolving needs of the startup ecosystem and enhancing overall community value.- Built and maintained strategic partnerships with key stakeholders, such as investors, accelerators, and industry leaders, enriching the community with additional resources and support.

As the creator and host of Startups Ignited, I blended my passion for storytelling and data-driven insights to spotlight the journeys of successful entrepreneurs in the international entrepreneurial community in Korea. My ability to resonate with diverse audiences and my deep understanding of the startup ecosystem was pivotal in driving the podcast's success and fostering a supportive community.- Conducted insightful interviews with successful entrepreneurs, exploring their unique journeys, challenges, and strategies and delivering engaging and inspiring content to listeners.- Utilized data analysis and audience feedback to refine the podcast's content strategy continuously, identifying trends and topics that resonated most with listeners.

As a Co-Founder of The Last Box, I focused on creating impactful solutions to reduce food waste and optimize food consumption. Leveraging my expertise in data-driven decision-making, I conceptualized a business model that identified market opportunities and addressed pressing environmental issues, contributing to sustainable living.- Successfully pitched the startup to VCs in entrepreneurship programs across Europe and South Korea, earning awards for the best business pitch and securing pre-seed funding.- Led extensive market research and outreach efforts, establishing partnerships in Europe and ensuring product-market fit, which facilitated the expansion of the startup's presence in strategic regions.- Managed partnerships with multiple design labs, leading to the development of the MVP, including hardware and software prototypes, paving the way to access the next rounds of funding.

Leading a team of designers & social media managers, I built and executed the strategy for launching and operating the website and social media channels for this startup. The primary goal was to increase the MAU website traffic to generate conversions on app registrations. My innovative marketing approaches significantly impacted the company's success by driving growth and improving performance.- Achieved a 176% increase in MAU within six months by leveraging data-driven insights to tailor marketing campaigns and content strategies to target audience preferences.- Developed and executed SEO strategies using Google Analytics and Facebook Blueprint, optimizing content visibility and significantly boosting organic traffic to the platform.- Managed a diverse and talented marketing team, fostering a collaborative environment to maximize the effectiveness of our campaigns and contribute to the company’s overarching goals.

Managed the regional market research and analysis project, extending to understand the satisfaction of B2B customers from our 12 business units. From the results drafted, I delivered powerful data-driven insights and developed growth roadmaps, reporting directly to C-level managers.- Initiated and managed the project from scratch, setting up timelines and implementation methods with business units in 5 different countries and engaging with more than 100 B2B customers from various industries.- The project led to the implementation of targeted improvements in customer satisfaction and B2B relations, resulting in a 30% increase in orders and a 10% reduction in product quality complaints.- Developed and delivered actionable market intelligence reports, providing the management team with essential insights to guide strategic initiatives and enhance competitiveness.

In this analytical role, I specialized in statistical analysis using SAS, focusing on data from national-level surveys to inform and shape developmental policies. My meticulous approach to data collection, validation, and analysis was crucial in examining critical dimensions of human development.- Prepared and analyzed data with following statistical restrictions using statistical programming (SAS) to ensure data accuracy and reliability to maintain data consistency and accuracy across regions, reinforcing the credibility and reliability of the Human Development Index.- By preparing comprehensive reports and data visualizations, I effectively presented findings that highlighted progress and disparities in human development across El Salvador, aiding in the formulation of informed and impactful developmental policies.

Aeroman is the leading MRO provider for Delta, JetBlue, and Southwest. In this role, I adhered to and upheld stringent quality standards, focusing on enhancing organizational efficiency and employee satisfaction.- Supported implementing a comprehensive orientation program, contributing to a 15% reduction in new hire attrition and enhancing the onboarding experience.- Supported an internal reorganization project, optimizing operational roasters to boost overall company efficiency and reduce fatigue on collaborators that can lead to human errors on aircraft repairs. - Collaborated with various departments to identify and address areas for improvement in employee relations and workplace policies, creating a more inclusive and harmonious work environment.