Josh Mathieu Email & Phone Number

Portland, Oregon, United States

Maryland, United States

Maryland, United States

Baltimore, Maryland

• Defined the vision and led a cross functional Account, Project Management and Design team to connect Brands and Consumers through innovative experiences. Work profile varied and was inclusive of pop up activations, elevated in-store presentations, seeding kits, campaign creation, fixture design and trade show experiences.• Managed a book of business with a diverse account profile.• New Business Development efforts resulted in the onboarding of two new clients to the organization. One of these clients was earned through a winning RFP effort; resulting in IDL being the sole provider for all creative, project management and production for their North American wholesale efforts. • Led client interactions and gained trust quickly through a consultative “partnership” approach; leveraging my Brand background and expertise to make recommendations that were authentically right for the client, the Brand and their consumer.

Baltimore, Md

• Redefined the integrated Marketing strategy for 140 Under Armour Factory House doors nationwide; focusing on elevated Brand standards, an evolved New Store Opening attack plan and seamless digital integration.• Evolved the Factory House New Store Opening strategy. Partnered with cross-functional stakeholders and an event management agency to execute a grassroots Marketing plan that focused on three key metrics; traffic, conversion and awareness. NSO’s beat forecasted sales targets by 50% on average.• Pioneered a signage re-design; defining a Global Brand standard for how Factory House doors communicate technology stories and value. A significantly improved signage organization system also accompanied this launch; saving 3,360 payroll hours that were previously allocated to manual signage organization.

Beaverton, Or

• Developed, led and executed the integrated Nike Brand Marketing strategy for The Finish Line; a Marketplace Transformation (MPT) partner with over 650 doors nationwide.• Drove the Nike Brand vision and strategy throughout the Go To Market process. Collaborated with cross-functional Brand and Sales peers to develop seasonal marketing plan specific to The Finish Line. Presented Seasonal Brand and Finish Line specific strategies to Nike and Finish Line leadership teams at key seasonal gates throughout the GTM Process; specifically KAPM (Key Account Planning Meeting) and CSI (Customer Sell In).

Beaverton, Or

• Developed and implemented the complete integrated seasonal Jordan RBP strategic plan across all wholesale partners.• Evolved Jordan RBP's Account Marketing direction and partnerships by developing a more proactive collaboration and communication process. Secured seasonal marketing partnerships during the GTM process and strengthened communication with marketing stakeholders across all retailers from strategy concept through to execution.

Beaverton, Or

• Developed roles and responsibilities of this newly created position within Retail Brand Presentation; focusing on training strategies for EKIN’s and retail sales associates to be ambassadors of the Nike Basketball category.• Pioneered the Nike Basketball EKIN University concept in partnership with the US EKIN’s as a means to seed, educate and energize key retail associates to be ambassadors of the Nike Basketball category at retail. This training platform has been adopted by Global and other North America categories as these events have been cited by Senior Management to directly influence sell thru at retail.

Baltimore, Md

• EKIN of the Year; 2007.• Expert of the Baltimore marketplace and consumer; managed and executed training, consumer events and reporting from given territory.

Bachelor Of Science (Bs), Management And Marketing

Education record