My main focus is our editorial and print clients, while also helping the studio as needed with other tasks and deliverables.

I provide idea driven, creative solutions for businesses and not-for-profits organizations.It would be great to connect and discuss your next project!

I lead and drive the creative work for the brand. I’m often flying between strategic creative direction and down in the pixels fine tuning the details on each project. Our lean creative team within the marketing department supports the business as well our own projects to drive leads. I have been a major contributor to the continual refinement of our process for how we do the work, hand in hand with our Project Manager. I champion alignment of scope, expectations and execution above all else… Show more I lead and drive the creative work for the brand. I’m often flying between strategic creative direction and down in the pixels fine tuning the details on each project. Our lean creative team within the marketing department supports the business as well our own projects to drive leads. I have been a major contributor to the continual refinement of our process for how we do the work, hand in hand with our Project Manager. I champion alignment of scope, expectations and execution above all else. My constant goal is to elevate the work, the team and the brand through thoughtful considerations and interactions. Show less

Daily creative production design needed for Sportsnet’s multi sport coverage. Literally hundreds and hundreds of files. I’ve contributed to making workflows smoother and working in a fast paced, highly detailed environment. I’ve created and updated pitch presentation decks, concepts for playoff launches and design research for large scale events. I have designed logos for new podcasts, multiple wall murals and posters and liaised with sign shops with instructions for installations and detailed… Show more Daily creative production design needed for Sportsnet’s multi sport coverage. Literally hundreds and hundreds of files. I’ve contributed to making workflows smoother and working in a fast paced, highly detailed environment. I’ve created and updated pitch presentation decks, concepts for playoff launches and design research for large scale events. I have designed logos for new podcasts, multiple wall murals and posters and liaised with sign shops with instructions for installations and detailed files. I have close cropped and created multiple assets for many projects and assisted the team with a high output of work. Show less

I had the opportunity to cover a mat leave and art direct CAA Magazine, on behalf of Totem Content. There was a very good mix of trust and collaboration with Totem and their oldest client, CAA. Because the account serviced 4 different markets, there were 4 different flat plans for each issue of the magazine. Absolutely one of the most complicated and detail oriented productions I have ever worked on. Despite the complexities, the team came together to produce good work for a very engaged… Show more I had the opportunity to cover a mat leave and art direct CAA Magazine, on behalf of Totem Content. There was a very good mix of trust and collaboration with Totem and their oldest client, CAA. Because the account serviced 4 different markets, there were 4 different flat plans for each issue of the magazine. Absolutely one of the most complicated and detail oriented productions I have ever worked on. Despite the complexities, the team came together to produce good work for a very engaged client. I also developed some logo and marketing assets for CAA when their internal creative department was too busy. Show less

The 130 year old magazine was redesigned in September of 2015, which I took and built upon, before the first issue I worked on went to print. Both my editor and his superiors were in agreement that the magazine had been substantially elevated due to my efforts both visually and with overall ideas and copy work. I often lent my copy skills to the headlines of many of the stories. I also re-invisioned the the look and feel of each sub brand underneath Canadian Grocer’s umbrella. Each were… Show more The 130 year old magazine was redesigned in September of 2015, which I took and built upon, before the first issue I worked on went to print. Both my editor and his superiors were in agreement that the magazine had been substantially elevated due to my efforts both visually and with overall ideas and copy work. I often lent my copy skills to the headlines of many of the stories. I also re-invisioned the the look and feel of each sub brand underneath Canadian Grocer’s umbrella. Each were anchored to various events for the 120+ billion dollar grocer industry within Canada. An incredible amount of teamwork and communication was required between sales, editorial and myself to bring success to each project at hand. Show less

Designed and layout of various story forms for daily news / magazine style evening iPad edition. I also oversaw and maintained the second page of the Tablet editions 'Get Started / Launchpad' to 'Navigator' for the last month and a half of the Tablet project's existence.Selected to help design, concept, and layout proof of concept for an NHL preview edition for the last two rounds of the 2015 Playoffs. Brainstorm unique and creative story form approaches to tell each story best… Show more Designed and layout of various story forms for daily news / magazine style evening iPad edition. I also oversaw and maintained the second page of the Tablet editions 'Get Started / Launchpad' to 'Navigator' for the last month and a half of the Tablet project's existence.Selected to help design, concept, and layout proof of concept for an NHL preview edition for the last two rounds of the 2015 Playoffs. Brainstorm unique and creative story form approaches to tell each story best. I also lean heavily on a variety of skills: art direction, headline writing, conceptual illustrations, photo editing, close cropping etc. as well as providing design advice and mentoring within Indesign and DPS to other team members as needed. Show less

Designer for MoneySense, Profit and Canadian Business Magazines.

Graphic Design for Special Interest Publications for iPad distribution and ebook publishing. Primarily for Canadian Business and MoneySense magazines.

Assisting with the overflow of design work on major accounts in a fast paced environment. Reporting to Project Managers and Design Director to ensure quality and excellence. Tasks include: Working with provided assets of different brands and companies to create promotional material under the direction of the creative brief. Check in with Project Manager and Design Director to maintain a high level of work, which meets the clients needs. Maintain good file organization and clear file… Show more Assisting with the overflow of design work on major accounts in a fast paced environment. Reporting to Project Managers and Design Director to ensure quality and excellence. Tasks include: Working with provided assets of different brands and companies to create promotional material under the direction of the creative brief. Check in with Project Manager and Design Director to maintain a high level of work, which meets the clients needs. Maintain good file organization and clear file structure for Project Manager and printers. Show less

Responsible for maintaining the Sheridan Student Union Inc. brand.Managed design team to provide promotional support for SSUI including but not limited to: Themed Pub and Bash events, Concerts, Weekly evening events, Services posters, Awareness campaigns (Movember, Safe Sex, Food Bank Drives, Clothing Drives etc.), SSUI stationary, Contests, Board of Director Election campaigns, and the 280 page Student Handbook, etc. All design support was created for promotion across all of our… Show more Responsible for maintaining the Sheridan Student Union Inc. brand.Managed design team to provide promotional support for SSUI including but not limited to: Themed Pub and Bash events, Concerts, Weekly evening events, Services posters, Awareness campaigns (Movember, Safe Sex, Food Bank Drives, Clothing Drives etc.), SSUI stationary, Contests, Board of Director Election campaigns, and the 280 page Student Handbook, etc. All design support was created for promotion across all of our platforms: Printed (varying poster sizes, website banners, sky scrapers, image rotators etc., and a smaller version of printed version for Facebook and on our magazine’s website, as well as some ads in the printed version of the magazine, Travis) September of 2011 we introduced food operations to our students. I gave direction to the brands of the 6 new food venues, as well as all promotional support needed such as but not limited to: Menus, menu boards, table toppers, promotional posters/web ads/print ads in Travis magazine. Show less

Oversaw the entire creation and production of the magazine.Managed Editorial team to provide content. Worked with Illustrators and Photographers to communicate the core or the content in a creative way. Worked closely with design team to display editorial and visual content in a relevant and professional way.Worked closely with Senior design team to close out issue and send to print.Travis was produced 4 - 6 issues per school year.

Provide support for Professor. Meet with students to review class material, developed an assignment and marked tests.

Assisted Joe (and studio/life mate, Lorraine Tuson) with collecting reference images, preparing surfaces for paintings, and general studio duties.

Co-organized with Program Faculty and Elected Grad show Council members, our year end Grad show in Toronto. Rethink Canada partnered with us to provide the campaign strategy and theme behind our show. Duties included Organizing various teams for fundraising efforts, site location planning, and coordinating with the third year volunteers for support in setting up the show and running the show on opening night.