With a background in both account management and marketing, delivering sales results and achieving new goals for the business is always top of mind. Being a great people-person, I have a keen interest in how people think, what their needs are and how to help them best fulfil their needs.Always striving to drive value greater than the sum of its parts, I have a double degree in Business and Social Science with majors in Marketing and Sociology respectively to marry the two disciplines.My foray into marketing has brought me across multiple sub-disciplines, including digital marketing, content marketing, social media marketing and trade marketing, covering B2B and B2C marketing across multiple forms. On the Account Management front, I consistently grow sales through relationship building, negotiation, marketing investment, operational efficiency and joint business planning with partners.