With many years of experience in B2B journalism, marketing and copywriting, I am a seasoned expert in producing data-driven content for niche audiences. As an award-winning writer, editor and content strategist, I have a keen eye for refining messaging and leveraging the latest technologies to drive revenue. My background includes all aspects of audience research, magazine and blog writing, copywriting, substantive editing, and content strategy and production.My interest in technology and data is reflected in my work. I have experience using SaaS to streamline workflows and improve project metrics, and I am always eager to learn new tools and techniques that can enhance content creation and distribution. Whether working in the automotive aftermarket, retail construction, or health and fitness industries, I have successfully communicated with a wide range of demographics using direct and clear communication channels.I thrive on creating and nurturing teams to achieve collaborative growth. My diverse marketing skills enable me to bridge the gap between content and revenue, and I have a proven track record of crafting progressive, revenue-generating content for various industries. By staying up-to-date with the latest marketing strategies and digital tools, I am able to deliver effective, data-driven results for target audiences.