Creative Packaging Senior Specialist / Marketing
J. C. Penney Corporation
Plano, Tx
Led the coordination and monitoring of private brand retail labeling, offset, and flexography packaging program developments from inception to final delivery. Served as liaison with Sr. Pkg Engineers and Art Directors on new and redesign launches for children's, men's, women's apparel and accessory brands. Communicated program deliverables with Corporate Brand Management, Product Development, Merchandise Buyers, and domestic/international packaging associates. Performed key time-line scheduling for new product introductions. Provided leadership in bilingual translations for textile goods applications. Received ten awards in several categories of marketing excellence. Awarded 2011 Divisional Customer Service honor.- Helped develop consumer bath and body industry packaging, teaming with clients and creative design/engineering professionals on bottle and container logo designs for consumer packaging. - Knowledgeable on RFID packaging technology for retail merchandising private brand launches.. - Strong working knowledge of Textile Labeling, FTC and Customs Requirements.