Seasoned, multi-channel marketer with 20+ years experience and proven strategic, creative, analytical and tactical success marketing B2B and B2C products, services and events. Solid track record in all aspects of marketing strategy, management and execution, including lead generation, customer acquisition and retention via digital and print channels. Extensive experience in digital marketing operations and best practice, data-driven analysis, marketing automation, P&L management, copywriting, design, e-commerce, and vendor and agency management. Proven leader with strong aptitude for effective team management and empowerment, process innovation and improvement, and successful cross-functional coordination.
Listed skills include Digital Marketing, Email Marketing, Digital Media, Online Marketing, and 25 others.