-In charge of the Western Europe performance marketing team, managed integrated marketing, SEO, Google Ads, affiliation, CRM, and data reporting-In charge of the Western Europe user management team, managed community content creation, contest organization, core fans' motivation, etc.-Worked as the project manager to launch HUAWEI online stores and My HUAWEI Apps in Western Europe successfully by working with cross-teams

-Responsible for HUAWEI Global Community and Western Europe Communities construction and website optimization-Developed strategies for Western Europe communities, and worked with local teams to create content and contests to achieve the user engagement goal-Supported WEU E-channel sale teams to drive online traffic and increase sales, build deal websites and PR channel collaboration relationship

-Be in charge of the e-commerce campaign team-Followed up on more than 100 online campaigns and achieved excellent results-Built up the smart activity management system to improve performance-Cooperated with external partners to attract new users and boost sales-Set up the smartphone community to gather fans-Collaborated across the Team to design creative SNS content