Joyce Lee

Joyce Lee Email and Phone Number

Sales And Marketing Specialist @ Hula Daddy Kona Coffee
Kailua, HI, US
Joyce Lee's Location
Kailua-Kona, Hawaii, United States, United States
Joyce Lee's Contact Details
About Joyce Lee

Joyce Lee's professional philosophy is be curious - never stop asking, analyzing, learning but above all, always be a good human to those around her.An US based Aussie (g’day), Joyce’s professional strengths include ad tech, audience data strategy, relationship building and international business management. Outside of her 'Muggle' life, Joyce is a supporter of the arts (street dance and aerial arts), and is a passionate advocate of diversity & inclusion in the workplace.

Joyce Lee's Current Company Details
Hula Daddy Kona Coffee

Hula Daddy Kona Coffee

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Sales And Marketing Specialist
Kailua, HI, US
Website:
huladaddy.com
Employees:
6
Joyce Lee Work Experience Details
  • Hula Daddy Kona Coffee
    Sales And Marketing Specialist
    Hula Daddy Kona Coffee
    Kailua, Hi, Us
  • Roku Inc.
    Head Of Product Strategy, International Advertising
    Roku Inc.
    Kailua, Hi, Us
  • Roku Inc.
    Product Strategy, International Advertising
    Roku Inc. Nov 2019 - Present
    United States
    Product and business enablement, GTM and product marketing for Roku’s suite of advertising products. Currently overseeing Roku’s International advertising expansion.Previously, DRI on - Data privacy, Audience and Targeting products - US PoliticalKey achievements:- 2022: GTM lead for Mexico advertising market launch, and Roku Canada ACR launch - 2020: GTM lead for UK advertising market launch- 2020: Designed and launched Roku Audiences - a deterministic (and cookie-less) dataset of affinity and demographic segments. Available exclusively on Roku’s ad platforms
  • Self Employed
    World Traveller
    Self Employed Mar 2019 - Nov 2019
    Global
    Traveling the world while working on contract roles, volunteering, yacht racing and looking for next f/t opportunity. Ask me about the adventures I’ve had!
  • Oath
    Senior Director, Global Data Platform Management
    Oath Jun 2017 - Feb 2019
    New York, New York
    (R&R of this position in similar to a Product Marketing role)- Subject matter expert for the Data Sales and Operations org; owning commercialization and parts of Product Marketing for Oath’s proprietary data products - Remit includes pre-Product launch business and policy compliance checks, develop/ present training material for internal stakeholders, synthesize Voice of Customer feedback for Product optimization, establish KPIs for Alpha/ Beta testing and monitor launch effectiveness via Sales data- Prospect future data Product & Sales opportunities: evangelize benefit of data suite to internal Channel partners, lead strategy discussion w/ untapped proprietary data sources - partner Mobile Carriers, Verizon Fios and Oath media brands’ CRM data, etc- Key achievement: designed and activated commercialization plans for three major Audience Data products - Verizon Wireless segments, Real Audiences segments and Oath Audiences segments
  • Aol
    Senior Director, Audience Data And Targeting
    Aol Apr 2016 - Jun 2017
    New York, New York
    Nested within the Media Sales organization, my role is to advocate for our Customers’ audience Data and Targeting needs through partnership with Product, Marketing, Research, Business Development, external Vendors and other groups.Achievements include;- Defining AOL’s Audience Data Asset Strategy in collaboration with Data Product group- Designing the product rollout and measurement plan for RealAudiences by AOL, our 1st party mobile carrier-led (but not mobile only) audience targeting solution- Lead in-person data and targeting training for our Platform Sales and Operations organizations in US and Canada- Develop solutions for Customers’ complex technology-based challenges by identifying and bringing together key players from various functional and organization teams
  • Aol
    Head Of Strategy & Planning - Us Managed Media
    Aol Mar 2015 - Mar 2016
    New York, New York
    Direct reports: 3 | Indirect reports: 6 | Team across five US locations- Head of a new division of Client Services where members are trained on both customer service acumen and analytical savviness (best of AM + Ops)- Remit to design/ launch the new team's structure, activate hiring plan, operational best practices and led an extensive training program- Tasked to sell in & gain advocacy of program amongst Senior Leadership and greater Sales and Services orgKey achievement: training materials and operational practices adopted by AM and Ops orgs at largeAward: Winner, Mini Monsters (Sales & Client Service excellence) Award for Innovation, Q3-15
  • Aol
    Head Of Strategic Account Management - Video
    Aol Oct 2014 - Mar 2015
    New York, New York
    - Pre-sale operations: lead a team of Video Account Managers to master translation of customer expectations to video campaign execution success- Cross-function collaboration: active contributor to AOL On and One Video's Product, Packaging, and Marketing revolution- Advocacy and eduction: drive increase Video knowledge among internal AOL stakeholders
  • Aol
    Director, Programmatic Video Sales Strategy
    Aol Jan 2014 - Oct 2014
    San Francisco Bay Area
    Introduce and evangelize Aol On video products and solutions to internal + external constituents.Lead a team of amazing Sales Strategists - whom are making magic for our customers Every. Single. Day.Winner of AOL Mini Monster Utility Player Award, Q3 2014
  • Adap.Tv
    Director, Video Sales Strategy & Planning (Us And Canada)
    Adap.Tv Sep 2012 - Dec 2013
    San Francisco Bay Area
    Online Video DSP + SSP acquired by AOL in 2013- Direct reports: 4 - Launched the Sales Planning practice for Adap.tv - tasked to make 3x hires within 60 days of starting at co- Developed and implemented programmatic Video planning best practices and training for Adap.tv, and later, AOL employees - Supported 2x US Head of Video Sales in basic business operation functions; sales trend analysis, gap assessments etc as well as Programmatic Video and Advanced TV SME for Field Sales
  • Omd Usa
    Associate Director, Global Strategy
    Omd Usa Aug 2011 - Aug 2012
    San Francisco Bay Area/ Los Angeles
    Develop and evaluate frameworks/ best practices to maintain strategic consistency between Visa card's global, regional and local communication. Motivate teams to implement frameworks through audience first and local relevance (glocal) lenses.
  • Omd Usa
    Associate Director, Strategy
    Omd Usa Sep 2007 - Aug 2011
    San Francisco
    Strategy, project management and client liaison for the Clorox Company brands. Campaigns planned with combination of traditional, digital and/ or emerging media, dependent on business needs and consumer habits. Based in San Francisco
  • Omd Australia
    Account Manager
    Omd Australia Jul 2004 - Aug 2007
    Sydney, Australia
    Australian based strategy and planning on an array of clients include;- FMCG (Reckitt Benckiser/ Boots Pharmacutical, Schwarzkorpf), - Toys & Leisure (Hasbro) and - Consumer Electronics (Brother)
  • Zenithoptimedia Group I The Roi Agency
    Media Executive
    Zenithoptimedia Group I The Roi Agency May 2002 - Jun 2004
    Sydney, Australia
    Junior planner-buyer on;- Finance (HSBC, Westpac)- Consumer Health (Pfizer consumer)
  • 2Gb
    Associate Producer
    2Gb Jun 2001 - Apr 2002
    Sydney, Australia
    Produced weekend programming on Sydney's leading AM talk station. Tasks include;- Research topics of interest for our listeners, and book relevant guests- Assist with show order/ programming- Screen listeners' calls and place on air- Facilitate contests and competitions

Joyce Lee Skills

Fmcg Media Strategy Digital Strategy Online Advertising Toys B2c Marketing B2b Marketing Project Planning Client Development Strategic Planning Strategic Partnerships Media Planning Media Buying Digital Media Market Research Marketing Communications Online Marketing Leadership Marketing Strategy Crm Marketing Mobile Devices New Media Mobile Marketing Integrated Marketing Strategy Strategic Communications Mobile Advertising Digital Marketing Interactive Marketing Customer Relationship Management

Joyce Lee Education Details

Frequently Asked Questions about Joyce Lee

What company does Joyce Lee work for?

Joyce Lee works for Hula Daddy Kona Coffee

What is Joyce Lee's role at the current company?

Joyce Lee's current role is Sales And Marketing Specialist.

What is Joyce Lee's email address?

Joyce Lee's email address is jo****@****omd.com

What is Joyce Lee's direct phone number?

Joyce Lee's direct phone number is +170326*****

What schools did Joyce Lee attend?

Joyce Lee attended Charles Sturt University, Cheltenham Girls' High School.

What are some of Joyce Lee's interests?

Joyce Lee has interest in Aerialist, Economic Empowerment, Rock Climber, Education, Avid Scuba Diver, Science And Technology, Baker And Traveller, Disaster And Humanitarian Relief, Arts And Culture, Health.

What skills is Joyce Lee known for?

Joyce Lee has skills like Fmcg, Media Strategy, Digital Strategy, Online Advertising, Toys, B2c Marketing, B2b Marketing, Project Planning, Client Development, Strategic Planning, Strategic Partnerships, Media Planning.

Who are Joyce Lee's colleagues?

Joyce Lee's colleagues are Tyra Depriest-Tag.

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