Joydeep Das Email & Phone Number

Hyderabad, In

­People Leadership :- Leading ~ 250 members Strong Field team ensuring their well-being and success- Developing Purpose driven Winning Mindset infused with Ownership and Process driven Execution Culture.- Ensuring Growth and Development of a diverse teams supported with Capability Improvement Trainings, Coaching and Mentoring programs.- Best Scores for High Engagement and Culture Survey, Low Attrition- Core Member of India FCLT (Field Crops Leadership Team) and work… Show more ­People Leadership :- Leading ~ 250 members Strong Field team ensuring their well-being and success- Developing Purpose driven Winning Mindset infused with Ownership and Process driven Execution Culture.- Ensuring Growth and Development of a diverse teams supported with Capability Improvement Trainings, Coaching and Mentoring programs.- Best Scores for High Engagement and Culture Survey, Low Attrition- Core Member of India FCLT (Field Crops Leadership Team) and work closely with Cross Functional Teams – Marketing, Finance, HR, Legal , Supply Chain, Regulatory , Govt Affairs­Business Leadership :- Spearheading the Syngenta’s Field Crops -West Division business to ever highest Revenue and GP contribution to the India P&L (2021-24) with Strong Industry leadership position for Corn in the assigned business unit.- Thought Leader for all the Division Initiatives and designing the Strategic Blueprint with Execution Framework of the business for mid-term plans - Guiding the team for Annual Sales Planning Processes, Revenue Maximization, Cost Optimization, exceling with best GTM approach and execution , ensuring the best processes for Commercial Effectiveness enabling superior sales and profitability drive within division.- Leading all other division initiatives for Marketing, New Growth Projects, Productivity Drive, LTO, Business Collaboration etc. Show less

Pune Area, India

- Led the Corn seeds business E2E for India and Srilanka with strong growth yoy ,taking Syngenta to growing leadership position for the crop category.- P&L Management, ensured the yoy achievement of Revenue , GP and Business Contribution .- Steered the cross functional Corn Product Leadership Team to drive the strategies . Led the 10 Years strategy formulation setting directions for the category - Portfolio, Volumes, Segment focus, Revenue, Trends, Opportunity etc. Structured strong… Show more - Led the Corn seeds business E2E for India and Srilanka with strong growth yoy ,taking Syngenta to growing leadership position for the crop category.- P&L Management, ensured the yoy achievement of Revenue , GP and Business Contribution .- Steered the cross functional Corn Product Leadership Team to drive the strategies . Led the 10 Years strategy formulation setting directions for the category - Portfolio, Volumes, Segment focus, Revenue, Trends, Opportunity etc. Structured strong governance model to drive the CPLT KPI’s to drive business ambitions – Portfolio, NPL, Technology, Process and People - Driven the portfolio turnaround with Seven New Product Launches in the last three seasons ensuring continued growth quantum from the newer launches phasing off the old genetics.- Built the pricing philosophy and execution guidance for the category across geographies, segments , seasons - NSP , Farmers prices , Discount structure . Ensured the GP and Business contribution achievement with strong COGS management yoy.- Devised the Go To Market Strategies for the Product- Channel - Markets - Customers -Provide execution guidance to the sales teams to drive the Micro Level Planning.- Responsible to make the customer strategies , brand guidance , Product Promotion .Designed and steered the marketing campaigns .(BTL+ATL+Digital)- Managed the overall A&P expenses for the category with increased productivity yoy.- Work closely with Sales , P&S, finance and other relevant functions for optimizing the MS&D expenses , Production costs , Discard and Inventory management to drive productivity and profitability.- Created the Five years Business Plan, Crop strategy, SPP for the corn category.- Work closely with Agronomy, Seeds development, R&D, Regulatory teams for driving the product trialing, demo execution, Product Inclusions etc. Show less

Mumbai

- Designing the Overall Business Operations Guidance for the row crops - Devise and execute the channel and the customer strategies.- Managed the commercial structure guidance for all the crop categories- Pricing , Market Funding

Mumbai Area, India

­­Business Operations:- Driven the branded cotton sales numbers and profitability achieving 30% growth.- Supported sales team for sales planning, forecasting, and other commercial processes.- Designed the market funding structure and created price circulars, sales schemes.- Executed channel strategy for higher business efficiencies and engagement- Led the B2B bulk sales and e-commerce sales efforts - Managed cost heads of SG&A, Supply Chain etc. for higher… Show more ­­Business Operations:- Driven the branded cotton sales numbers and profitability achieving 30% growth.- Supported sales team for sales planning, forecasting, and other commercial processes.- Designed the market funding structure and created price circulars, sales schemes.- Executed channel strategy for higher business efficiencies and engagement- Led the B2B bulk sales and e-commerce sales efforts - Managed cost heads of SG&A, Supply Chain etc. for higher profitability.­Planning, Product development and Advancement- Prepared five years plans.- Planning for annual seed production.- Coordinated for large scale trials for product, agronomy showcasing - Advanced Five new products for the business.­Marketing - Managed two brands – PARAS & DELTAPINE with portfolio of 10 products in different PLC stages.- Steered village micro business unit-based marketing programs (ATL+BTL) for 3600 marketing.- Designed engagement program for 1.0 lakh farmers in farm advisory digital platform - Planned and managed annual marketing budget. Show less

Mumbai

Leading ­Comprehensive Marketing & Brand Building efforts ­- Created the overall strategic road map for the category.­- Launched flagship brand “DELTAPINE” across India with 30% brand share in launch year.- Advanced five new products.- Planned and managed annual marketing budget.- Led marketing programs (ATL+BTL) to support field teams’ activation. - Developed the DELTAPINE Farm Care solutions for higher customer engagement.- Conducted brand health studies like… Show more Leading ­Comprehensive Marketing & Brand Building efforts ­- Created the overall strategic road map for the category.­- Launched flagship brand “DELTAPINE” across India with 30% brand share in launch year.- Advanced five new products.- Planned and managed annual marketing budget.- Led marketing programs (ATL+BTL) to support field teams’ activation. - Developed the DELTAPINE Farm Care solutions for higher customer engagement.- Conducted brand health studies like NPS, market share, consumer behavior etc. Show less

Mumbai Area, India

- Led the business operations of Monsanto Farm AgVisory Services (MFAS), the innovative farm solutions for smallholders’ farmers. - Scaled up service offerings from two to 18 states - Scaled from one crop i.e. Corn to three categories - corn, cotton and vegetables. - Acquired and engaged 1.5 million farmers for higher value creation.- Developed partnerships models for farm solutions and B2B revenue generation in different areas viz. agri chemicals, plant nutrition, irrigation… Show more - Led the business operations of Monsanto Farm AgVisory Services (MFAS), the innovative farm solutions for smallholders’ farmers. - Scaled up service offerings from two to 18 states - Scaled from one crop i.e. Corn to three categories - corn, cotton and vegetables. - Acquired and engaged 1.5 million farmers for higher value creation.- Developed partnerships models for farm solutions and B2B revenue generation in different areas viz. agri chemicals, plant nutrition, irrigation solutions, weather services, output prices etc. - Led the business integration of acquired “FASAL” services to MFAS Show less

Gujarat, India

- Led the territory business driving growth from 3.0 -9.0 lakh packets.- Ensured market share growth of our technology products from 35% to 85% - Brand development – Bollgard-II traits market share reached to ~100 % in FY10 - highest in India

Hyderabad Area, India

- Studied the value chain and market opportunity for aqua products (shrimps and fish) for the Hyderabad market and suggested the domestic business model for the company.

Pgdm(Agri Business), Business Management

B.Sc, Agriculture, General