Jessica Palmeri Email & Phone Number

Manchester, Ct, Us

New Haven, Ct

IMPACT is a digital sales and marketing company focused on empowering business leaders with the education, tools, training, and support needed to grow their companies and careers.Specific responsibilities: - Train digital marketers and sales teams to become self-sufficient in owning the HubSpot tool for their organization- Teach how to leverage HubSpot when creating conversion paths, managing leads and data, getting sales team adoption, building dashboards and reports, etc. - Coach digital marketers and sales teams on how to remove roadblocks often found in creating streamlined sales processes and effective marketing assets- Help set actionable goals for digital marketers and sales teams to achieve every 90 days, and then train those individuals on what they need to do in order to achieve their goals

Dunmore, Pa

KeldairHR (formerly Hyrell) is a cloud-based recruiting management solution that lets you easily find, qualify, and hire the best applicants – all to help your business deliver better overall results.Specific responsibilities: - Collaborate with the Director of Marketing and the Director of Business Development to engineer and implement online marketing strategy, while assisting in the brand transition from Hyrell to KeldairHR- Develop and design marketing materials that emphasize the company brand and unique online hiring solution, while actively managing brand reputation on software review sites - Work with Salesforce CRM to design and analyze lead generation reports, track marketing campaign metrics, and assign follow-up activities to Sales and Account Management teams- Manage social media marketing communications on Twitter, LinkedIn, Facebook, and company blog

Dunmore, Pa

Hyrell provides leading-edge hiring solutions to franchises. These solutions are built with industry best practices and are designed to efficiently locate and identify the best quality applicants for any organization.Specific responsibilities: - Primary contact / technical admin of HubSpot marketing automation platform from 2014 to 2018; managed all website content updates and strategic email blasts, while designing and implementing lead nurture workflows - Maximized inbound lead generation, list nurture, and customer retention via email marketing initiatives; sent an average of 300K emails per year- Designed and promoted educational webinar events that focused on connecting industry thought leaders with HR professionals; generated 350+ qualified leads from one 3-part educational series

Dunmore, Pa

- Assisted in social media marketing strategy on Twitter, LinkedIn, Facebook, and company blog - Conducted pre-event planning and research for 2013 Tradeshow Event Schedule - Designed customer feedback surveys, analyzed results, and presented analysis

Scranton, Pennsylvania Area

Seminar Instructor for the Kania School of Management's Passport Educational Program. Designed and taught a two-part course on personal branding and online networking etiquette using LinkedIn.

Scranton, Pennsylvania Area

- Worked with Kania School of Management professors to grade papers, proctor exams, and assist in research projects- Acted as mentor and manager to a team of 10 graduate assistants in the Kania School of Management - Coordinated group communication, work assignments and shared responsibilities - Worked within a fixed budget to plan social events and networking opportunities for the University of Scranton's MBA Club

Scranton, Pennsylvania Area

- Created and maintained social media strategy for the University of Scranton on social networking websites such as Facebook, Twitter, YouTube, LinkedIn, Foursquare, and Flickr- Researched and developed social media strategy; Implemented new social media initiatives to build a stronger campus community- Wrote social media policy and best practices to govern student social media activities- Tracked relevant statistics and overall social media progress

Oversaw student programmers in a managerial position; coordinated large scale on-campus events

Answered and directed incoming calls; Entered pledge drive data

Participated in quality control, packing, refurbishing, and market research

Organized and filed medical records

Masters Of Business Administration, Marketing

Activities and Societies: Graduate Assistant, MBA Club

B.S., Marketing

Activities and Societies: Alpha Sigma Nu Jesuit Honor Society, Beta Gamma Sigma Business Honor Society, Omega Beta Sigma Women’s Business.