John Taylor Email & Phone Number
@cedarfair.com
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Who is John Taylor? Overview
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John Taylor is listed as Director - Performance Marketing and Property Support at Herschend Family Entertainment, a company with 526 employees, based in Charlotte, North Carolina, United States. AeroLeads shows a work email signal at cedarfair.com and a matched LinkedIn profile for John Taylor.
John Taylor previously worked as Regional Vice President, Marketing & Sales - East Region at Six Flags and Corporate Vice President of Brand Marketing & Management at Cedar Fair Entertainment Company. John Taylor holds Bachelor Of Business Administration, Marketing from Miami University.
Email format at Herschend Family Entertainment
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AeroLeads found 1 current-domain work email signal for John Taylor. Compare company email patterns before reaching out.
About John Taylor
“If you form a strategy without research, your brand will barely float and at the speed industries move at today brands sink fast.” — Ryan HolmesHello, my name is John R. Taylor, and I am a creative, action-oriented, and results-driven marketing specialist with 20+ years’ experience conceptualizing and implementing innovative marketing strategies to maximize brand awareness and growth. I am a visionary leader who utilizes “out of the box” strategies to spark ideas that generate growth. As a detail-oriented individual with a passion for excellence, I am adept at listening to business needs, then analyzing and implementing the best designed solution. I have devoted my career to developing winning marketing strategies, boosting brand awareness, and positively impacting businesses and communities.
John Taylor's current company
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John Taylor work experience
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Regional Vice President, Marketing & Sales - East Region
Current
Corporate Vice President Of Brand Marketing & Management
Corporate Vice President Of Sales
- When Cedar Fair centralized its operations, senior leaders asked me to oversee the sales function of the organization’s 13 North American properties. My team of 65 sales professionals delivers $200 million in annual.
- Advise senior leaders on attendance performance and sales trends through development of weekly executive report
- Devise sales, pricing and distribution strategies that bolster the company’s long-range goals
- Galvanize the sales team through the annual Sales Leadership Summit and Sales Conference. I also leverage the expertise of a leading sales consulting firm to enhance our training programs, optimize processes, drive.
- Leverage consumer insights for future strategies by executing corporate and student & youth customer surveys
- Optimize staffing by identifying and closing gaps and maximizing our talent
Vice President Of Marketing & Sales
- My team of 16 marketing and sales professionals contributed to record-breaking growth through strategic public relations, social media, advertising, consumer demand marketing and group sales. Directly managed expense.
- Advised the General Manager on new product concepts, attractions and guest experiences as informed by consumer insights and potential for driving attendance and revenue
- Contributed to an 80% increase in attendance, 100% increase in admissions revenue, and 218% increase in Season Pass revenue during my tenure by boosting key audience penetration and maximizing multiple signature.
- Developed revenue forecasts and analyzed business trends to track performance, needs, and necessary optimizations
- Increased admissions per capita by 11% during my tenure through innovative pricing strategies in collaboration with the Business Intelligence team
- Developed annual marketing and communications strategies to support year-over-year revenue growth and EBITDA goals
Director Of Marketing & Sales
Director Of Marketing & Sales
Senior leaders asked me to overhaul the park’s marketing function. I revamped the go-to-market strategy and eliminated role redundancies, contributing to record EBITDA. My team’s efforts were pivotal in the park’s 7% attendance growth, 7.5% admissions revenue growth, and 23% Season Pass revenue growth, specifically by increasing penetration of key.
Director Of Marketing & Sales
Promotions Manager
Senior Media Buyer/Planner
Marketing Services Manager
Promotions Manager
Promotions Manager
John Taylor education
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Miami University
Frequently asked questions about John Taylor
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What company does John Taylor work for?
John Taylor works for Herschend Family Entertainment.
What is John Taylor's role at Herschend Family Entertainment?
John Taylor is listed as Director - Performance Marketing and Property Support at Herschend Family Entertainment.
What is John Taylor's email address?
AeroLeads has found 1 work email signal at @cedarfair.com for John Taylor at Herschend Family Entertainment.
Where is John Taylor based?
John Taylor is based in Charlotte, North Carolina, United States while working with Herschend Family Entertainment.
What companies has John Taylor worked for?
John Taylor has worked for Herschend Family Entertainment, Six Flags, Cedar Fair Entertainment Company, Carowinds, and Kings Dominion.
How can I contact John Taylor?
You can use AeroLeads to view verified contact signals for John Taylor at Herschend Family Entertainment, including work email, phone, and LinkedIn data when available.
What schools did John Taylor attend?
John Taylor holds Bachelor Of Business Administration, Marketing from Miami University.
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