Jean-Sébastien Vassal Email & Phone Number

France

Transitioning from my role as Creative Production Director to AI Studio Director marks an exciting new chapter in my career. Over the years, I’ve been passionate about bridging creativity, technology, data and média together to produce impactful digital assets. Now, in an era where generative artificial intelligence is reshaping how we think about production and ideation, this shift feels like a natural progression.Generative AI is not just a tool—it’s a game-changer. It brings unparalleled opportunities to boost creativity, streamline processes, and meet the growing demand for scalable, hyper-personalized digital content in today’s complex marketing landscape.Starting using AI tools and solutions isn’t simply about leveraging AI for content creation. It’s about embedding AI into the very core of strategic and creative thinking. By working hand-in-hand with traditional creative studio experts, we can harness the best of LLM technology to craft innovative, customized, and performance-driven assets.We are at the forefront of a new era where AI and creativity merge to redefine how campaigns are designed and executed. I’m thrilled to be part of this journey!

Paris, Île-De-France, France

Paris, Ile-De-France, France

Région De Paris, France

Région De Paris, France

“Research suggests that 70% of campaign success is driven by creative and accounts for 47% of brand lift, making it the single most important factor. ( Google / Nielsen ).”In charge of the Creative solutions team. Managing the development of digital multi channel and cross device creative solutions by merging user experiences, customer experiences and data driven scenarios. Managing projects hand by hand with clients on key strategic campaigns in order to deliver impactful, powerful and relevant ad experiences across multiple environments and multiple channels.Helping clients on digital best practices by organizing workshops and talks with creative solutions experts. Leading the Creation of internal technical solutions and products in order to scale delivery. Capitalizing on ad tech and new technologies to bring new and engaging customer experiences.

Région De Paris, France

Work closely with all the different departments of the company to understand what are the needs in the dynamic advertising digital world in order to bring productivity, performance and insight benefits thanks to ergonomic and innovative products. Organisation of different types of creative workshop with users and leadership team in order to create our own set of programmatic tools who answer to different and targeted needs. Collection of information from different teams (Data Science / Sales / Media Trading) and different verticals experts (Gaming / Entertainment / Food Industry / Fashion / Travel...) in order to have global real story telling products from multiple specialists. Creation of innovative features challenging top DSP platforms like DV 360 (Google) or AppNexus.

Région De Paris, France

Région De Boston, États-Unis

Mobee is gathering and organizing the world’s offline information. Serving the retail, brand and financial services market, Mobee gets you the in-store insights that you need. Coordinate and lead the design effort with engineering, product, business and marketing teams.Work closely with sale and growth teams in order to come up with marketing and social media materialsI created a clear user interface that enables streamlined data collection and delivers a great user experience for our 350.000 person crowd.Rebranded entire Web Application User Interface and User Experience inspired by Google Material design guidelines following company strategy and vision

Paris

• Created Newsletter Template, Background Graphic Design and Banners and became an expert in the gaming industry• Responsible for the company’s design direction while company was experiencing substantial growth• Managed the User Interface and User Experience of the Web Application• Worked closely with the Marketing Department and acted as key player in the visual communication strategy of the company