I am a social communicator with a focus on digital marketing, graphic design, and content creation. My love for wine and spirits led me to get the WSET III advanced certificate, and also the International Bartender certificate, having trained at the esteemed European Bartender School in Madrid.My unique blend of expertise combines the art of wine and spirits with my strong communication skills. I specialize in conceptualizing and executing innovative strategies for brand development, all while emphasizing a robust educational aspect. I firmly believe that the most impactful approach to promoting products is by enlightening and captivating consumers, empowering them to make informed choices about their preferences and what they savor in their beverage choices.✨ MY GOALMy goal is to simplify and make the intricate world of wine and spirits more accessible and enjoyable by crafting engaging educational materials and immersive encounters. My approach combines creativity, strategic insight, and a deep understanding of what truly engages aficionados. My expertise lies in crafting narratives that not only inform but also ignite inspiration, fostering meaningful connections between brands and their discerning followers.✨ 5 PROJECTS I'M PROUD OF1- Building My Personal Brand: I created a personal brand to help wine and spirits enthusiasts refine their tastes, amassing over 12K followers between 2018 and 2020 with top-tier content.2- Crafting Culinary Excellence: Developed content for The Mariano Moreno Culinary Institute's Bartender/Mixology program in Colombia.3- Online Engagement: During the pandemic, I hosted online experiences, connecting with approximately 1K viewers across platforms on each transmission.4- Innovative Experiences: Designed unique experiences for Dislicores Colombia, including tasting events, wine courses, and creative wine pairings.5- Enhancing Rootstock's Wine Program: Led improvements in communications and marketing for Rootstock's Wine Bar and Wine Club in the South Bay of San Francisco.✨VISITED WINE REGIONS USA: Napa ValleySonoma LodiPaso RoblesSanta Cruz Mountains Monterey SPAINRioja Ribera del DueroPenedésPORTUGALLisboaPorto MinhoSOUTH AFRICAStellenbosch ConstantiaFranschhoek✨HOW TO CONNECT WITH ME: Let's connect and explore how my expertise aligns with your goals. I'm excited to discuss how we can elevate your brand's presence and engage enthusiasts on a new level. With my bilingual proficiency in English and Spanish, I possess the ideal blend to effectively connect with diverse audiences.
Listed skills include Gastronomy, Wine Tasting, Wine And Spirits Industry, Wineries, and 33 others.