Julia Haas Email & Phone Number

New York, NY, US

New York, New York, United States

New York, New York, United States

Greater New York City Area

• Oversaw operations for 4-person team to ensure timely bi-weekly collections launches, each encompassing 500+ products
• Owned strategic development of customer reviews interface through testing and implementation to grow review submission rate and subsequently conversion rate by 30% YOY
• Managed creation of site navigation structure and merchandising layout in collaboration with engineering, buying and marketing teams to launch two websites for new brands HappyxNature and UncommonSense

Greater Boston Area

• Strategized global merchandising of Bedroom and Outdoor furniture which make up a combined revenue of $700 Million, 20% of overall business revenue and growing sales at a rate of 35% MOM
• Lead best in class merchandising project for bedroom sets which involved creating extensive project plan and timeline, tracking progress and following up with all stakeholders, leading bi-weekly check in meetings and.
• Managed all collaboration and communications with Supplier Relationship Management, Product Management and global stakeholders to discuss ongoing projects, present goals, key metrics and MOM as well as YOY analytics to.

Boston, MA

• Overhauled layout of material merchandising for 15 Outdoor classes to reduce Product Addition tagging errors by 25% and improve customer’s shopping experience for Wicker/Rattan furniture, thereby increasing conversion.
• Balanced time effectively working on multiple projects at once by prioritizing tasks in order of strongest impact on business performance to continuously strive to improve conversions; have been seeing 20% average.

Miami/Fort Lauderdale Und Umgebung

• Direct Beauty is a retailer and wholesaler of women’s beauty products, specializing in hair care.
• Implemented new planogram software to create virtual layout of in store merchandising
• Organized and oversaw product photography shoot for more than 500 SKUs in order to create a clean and detailed product database
• Researched and compiled report on advantages of a warehouse management software systems; presented proposal to CEO with the result of optimizing and streamlining operations

Großraum Boston Und Umgebung

• OHO Interactive is a digital agency that specializes in Higher Ed website design and digital strategy.
• Wrote and edited original blog posts on topics such as higher ed digital marketing techniques, web design, digital strategy and web accessibility; published using markdown language and Drupal 8 web interface
• Organized and scheduled weekly content calendars for Facebook, Twitter and LinkedIn to increase website clicks and conversions by more than 25%
• Researched and tested over 200 different tags and keywords using Google Trends and Google Adwords to find optimal keywords for OHO.com's original content in order to increase site visits from organic search
• Monitored website traffic using Google Analytics to focus on KPIs such as engagement, channel acquisition percentages, conversions and bounce rates; adjusted marketing strategies according to weekly data analyses

Boston, MA

• herNetwork is the Boston University Women in Business organization which serves as a networking and mentoring group for motivated and passionate undergraduate female students. Through discussion based meetings, speaker.
• Establishing goals for the year and maintaining the mission and vision of the club which has more than 800 members
• Ensuring that appropriate steps are made in order to achieve these goals and to ensure that all club activities follow the mission
• Overseeing all operations within an E-Board of 14; facilitating communication and preparing to lead weekly meetings
• Organizing the planning and execution of all club events, including our annual spring conference which allows more than 100 undergraduate women to network and give them the advice needed to start a successful career

Sydney Und Umgebung, Australien

• L&A Social Media is a Digital Marketing Agency specialising in Social Media Strategy & Implementation.
• Created original and engaging content for 10 different alcohol, juice and food brands to enhance online brand development and increase Facebook, Twitter and Instagram content reach by more than 50%
• Took and edited creative product images with Photoshop to ensure high quality content for the clients’ social platforms and increased average followings by more than 5,000 consumers
• Organized monthly calendars and scheduled posts for Facebook and Instagram platforms to ensure client satisfaction, smooth operations and timely content publication

Niederlassung Mannheim, Germany

• Managed daily e-mail, mail and phone traffic to ensure smooth operations and increase customer satisfaction
• Aided in organization and run-through of three golf tournaments; kept track of extensive invitation list, calculated all external and internal costs to meet marketing target budget
• Created custom flyer for exclusive M3/M4 preview event; expanded customer awareness of the new car models by more than 30%

Paris, France

• Created three online stores by compiling, organizing and translating product descriptions to increase international sales by 40%
• Updated and managed social media sites to enhance international brand recognition; gained more than 700 Facebook followers
• Researched and contacted blogs and boutiques in Quebec, Canada to promote the fall collection and participation in the Salon des Métiers d’Art

Master Of Business Administration - Mba

Activities and Societies: Columbia Women in Business, Tech & Data Analytics Association, Alleycon, Hermes Society, Community Chair

Bachelor Of Science (B.S.), Business Administration And Management, Cum Laude

Activities and Societies: Fashion and Retail Associaton, Photography Club, 85 Broads Boston University Chapter, Digital Media Club.