Julia Müller Email & Phone Number

Vienna, Austria

Vienna, Austria

• Product Discovery: Combining user interviews, surveys, usability tests, data exploration, experiments, competitor research and stakeholder input to identify product opportunities
• Responsible for managing and refining the product roadmap and the backlog on macro level (feature) as well as micro level (task, user story)
• Collaborative ideation & specification of user flows and UX designs
• Delivery management: Running the bi-weekly sprints with the dev team, incuding (SCRUM) rituals such as planning, retro, stand-ups, refinements and product pitches
• Ensuring stakeholder alignment (incl. C-level) for KPIs and buy-in for relevant initiatives

Vienna, Austria

In charge of POS check-out software, leading a team of business analysts and IT operators

Vienna, Austria

• Initiated and leading new cross-functional Innovation Team to define A1 Shop of the future

Vienna, Austria

• Lead of cross-functionl product team „SmartWait“ – taking queue management in A1 Shops to the next level with new services such as appointment booking and in-app ticket
• Managing the agile product development process: Backlog creation and prioritization, requirements definition and user story writing, sprint planning, coordination of development, testing & deployments
• Owning the concept creation for „SmartWait“ – from initial product vision, via first UX concepts and user testings to final UI designs; coordinating a team of UI designers
• Analyzing technical restrictions and identifying feasible solutions

Heilbronn Area, Germany

• Developed and built up the topic Point of Sale (POS) Digitalization at INTERSPORT Germany from scratch
• Project lead for various omnichannel projects, including: endless aisle, store website toolkit with CMS, booking tool for service appointments, tool for management of store base data, CRM tools for store employees.
• Product management for digital POS applications: leading the agile development process including roadmap, requirements definition, sprint planning / prioritization, testing and approval
• Management of roll-out, marketing and sales, as well as suppliers for selected digital POS solutions. „Interface“ between suppliers and B2B customers ( = retailers within the INTERSPORT cooperative)
• Support for other European markets with POS digitalization projects

Berlin Area, Germany

• Built up key account management for retail clients in Germany (e.g. Media-Saturn, Penny, Thalia)
• Planning and execution of award-winning marketing campaigns for retail clients, focused on driving store traffic and engagement with the shopkick app. Received two POS Marketing Awards for campaign „Scansationelle.
• Responsible for acquiring new retail clients in Germany: lead generation, preparation and execution of sales pitches
• Sharing of best practices with key account team in US headquarters

Berlin

• Online marketing consulting for clients in fashion, retail and travel. Special focus on SEA. Management of monthly budgets up to 1 Million EUR. Responsibilities include:
• Project work and project management in online marketing consulting: analyses and optimization projects for international retail clients (e.g. Lidl, Lieferando, Flaconi, Peek & Cloppenburg) and agencies (e.g. Group M.
• Focused on performance marketing, particularly SEA, Google Shopping, display
• SaaS (software as a service) clients: Key account management, software trainings, up-selling
• Premium clients: Continuous consultation and execution of marketing campaigns. In charge of clients’ online marketing budgets up to 1 Million €/month.

Berlin Area, Germany

SEA consulting for clients in fashion, retail and travel. Monthly spend up to 300k EUR. Responsibilities include:-Management of internal and external projects, including risk management and deadline handling-Optimization workshops for clients (topics such as: general introduction to AdWords, ad optimization, deeplink optimization,...)-Strategic and.

Berlin Area, Germany

Analysis, creation and optimization of SEA campaigns for clients in fashion, retail and travel, including:-SEA market reach analyses-360º account audits incl. recommendations-Setup of Google AdWords accounts using deltamethod's Campaign Suite-Ad testing and optimization-Manual bidding for accounts with up to 300k EUR monthly spend-Search term analysis &.

Chicago, IL

Research for Technomic's Digital Resource Library, an online database with information on food service operators, and the adult-beverage information platform DriNK. In addition: ad-hoc research upon client request, data analysis, and editorial tasks. Remained with the company as a research assistant on contractor basis after leaving the headoffice in.

Stockholm, Sweden

Matchmaking between media companies and potential advertisers on part-time basis at a vibrant Swedish PR agency. Main assignment: co-organization of a conference with an international player in the printed media industry.

Stockholm, Sweden

Planning and creative assignments involving brand-management as well as campaign-development projects at an interdisciplinary communications agency. Particular responsibilities included: copy writing, consumer research, organizing of client workshops, generating campaign ideas.

Frankfurt Am Main Area, Germany

Communications, management, and control for recent and upcoming product introductions in all areas that directly influence the passenger's experience on board of an aircraft, such as cabin interior, on-board entertainment, and food & beverages.

Taipei, Taiwan

Production planning and quality management for b2b electronics, such as personal computers and security systems.

Cems Master In International Management

Erasmus Exchange Semester, Marketing / International Management

Exchange semester as part of the M.Sc. in Marketing & Media Management and the CEMS MIM.

Master Of Science (M.Sc.) In Marketing And Media Management

Intensive and interactive two-year program focused on communications, media management and strategic business development that aims.

B.Sc. In Business Engineering, Strategic Management, Marketing, Product Lifecycle Management, 1.2 - Grade Point Average: 1.0 (Best) To 4.0 (Worst)

Activities and Societies: Head of the magazine Karlsruher Transfer (2010/7–2011/4) Member of the marketing department at the student.

International Summer School, Business And Mandarin

Two-months summer session with classes in business strategy and Mandarin.