Julian Frundt Email & Phone Number

Sydney, Nsw, Au

Sydney, Australia

Sydney, Australia

Interdisciplinary content and comms strategy, working closely with creative, digital and publisher partners. Educating and inspiring the wider agency on strategy and creativity through newsletters and talks.Highlights of my work as Strategist have included:• Coordinating blog and partnership strategies centred around “10x Content” (InsuranceLine and Menulog)• Establishing Scenic World’s annual media strategy based on their distinct audiences and accidentally… Show more Interdisciplinary content and comms strategy, working closely with creative, digital and publisher partners. Educating and inspiring the wider agency on strategy and creativity through newsletters and talks.Highlights of my work as Strategist have included:• Coordinating blog and partnership strategies centred around “10x Content” (InsuranceLine and Menulog)• Establishing Scenic World’s annual media strategy based on their distinct audiences and accidentally designing their OOH creative along the way• Leading the overarching content and comms strategy on Masterpet and its sub-brandsClients have included: Vitapet, Black Hawk, Simparica, Menulog, Australian Vintage, Zone Bowling, Scenic World, HCF, Pernod Ricard and 20th Century Fox. Show less

In my spare time I volunteer with NFPs, working on their brand and campaign creative strategy.Work to date has included:• Foodbank’s 2017 Hunger Report launch. We created and distributed a “privileged” green juice to make the public aware of Australia’s hunger crisis. • Foodbank’s 2018 Hunger Report launch. Details still under wraps but it’s going to be “big”.• CSR campaign between Solotel and Rural Aid Australia • Kickstarter campaign strategy for the… Show more In my spare time I volunteer with NFPs, working on their brand and campaign creative strategy.Work to date has included:• Foodbank’s 2017 Hunger Report launch. We created and distributed a “privileged” green juice to make the public aware of Australia’s hunger crisis. • Foodbank’s 2018 Hunger Report launch. Details still under wraps but it’s going to be “big”.• CSR campaign between Solotel and Rural Aid Australia • Kickstarter campaign strategy for the artist Zeke’s latest project Show less

Sydney, Australia

Strategic lead on a number of accounts, new business pitching, comms and brand planning across: ATL, social, digital builds, direct, POS and integrated campaigns.Highlights of my work as a Strategist have included:• Comms and brand consulting across Russell Investments’ various business units• Running a scrappy multi-channel campaign for Volleyball Australia• Working across the entire Samsung portfolio from every imaginable angleClients include: Samsung… Show more Strategic lead on a number of accounts, new business pitching, comms and brand planning across: ATL, social, digital builds, direct, POS and integrated campaigns.Highlights of my work as a Strategist have included:• Comms and brand consulting across Russell Investments’ various business units• Running a scrappy multi-channel campaign for Volleyball Australia• Working across the entire Samsung portfolio from every imaginable angleClients include: Samsung (mobile, white goods, sponsorships and B2B), Chang Beer, Russell Investments, Philips Avent, Volleyball Australia, Fiji Airways, Rockend and Red Kangaroo Beverages Show less

Sydney

Highlights of my work as a Strategist included:• Devising the strategy and informing the creative for Dropbox's www.dropeverything.com.au• Implementing and maintaining Bayer’s Australian Facebook strategy • Ongoing strategic thinking and creative planning for Gumtree Australia’s social mediaClients have included: Disney, Dropbox, Gumtree, Adobe, PayPal, Coles, Pernod Ricard, Bose, WORLD Policy Forum, GE, Bayer and AstraZeneca.

Sydney, Australia

Strategic planning, research projects, online listening, new business pitching and staying abreast of new digital marketing tools.Highlights of my work in this role included:• Mapping the online and social media landscape around Gumtree in a six month retrospective listening project• A large scale, multilingual influencer identification campaign for Pernod Ricard which ran across three continents and identified over one hundred potential influencers for the… Show more Strategic planning, research projects, online listening, new business pitching and staying abreast of new digital marketing tools.Highlights of my work in this role included:• Mapping the online and social media landscape around Gumtree in a six month retrospective listening project• A large scale, multilingual influencer identification campaign for Pernod Ricard which ran across three continents and identified over one hundred potential influencers for the brand• Being closely involved in the pitch process and strategic thinking for WORLD Policy Forum's new website. This involved developing stakeholder personas and aligning the outputs of the website with WORLD's long-term strategy. I was also involved in developing the site's amplification campaign, by briefing the creative department and working closely with them during ideation. Clients included Coles, General Electric, Gumtree, Pernod Ricard, Adobe, PayPal, Bose and WORLD Policy Forum. Show less

Sydney

Delivered weekly analytics dashboards, conducted conversation and community audits and provided strategic insights based on the findings.Clients included eBay, Kia, Expedia and Jaguar.

Strategic Planning Course

A three day residential course in strategic planning. I learned from some of the leading planners, strategists and innovative thinkers.

Google Analytics 101 & 201

Comprehensive short course in Google Analytics. I learned technical skills such as regular expressions and report generation. In addition.

Adschool Foundation Course, Marketing

An intensive one week course that prepared me for full time work with Edelman. The course included pitch training, a foundation.

Bachelor Of Science (B.S.), Environmental Studies And Biology

Activities and Societies: Sydney University Judo Club (Vice President 2011-2012) Science degree with a focus on environmental planning.