Associate Digital Marketing Manager
Current- Stay up-to-date on the latest digital marketing trends and social media best practices to enhance the effectiveness of campaigns and social media posts.- Assist in organizing and executing in-person events, including a major New York City event for a leading toy brand.- Achieved a 50% increase in Instagram followers for a doormat brand within 2 months of relaunch and grew a new TikTok account to over 60K followers in 5 months.- Develop and manage a brand ambassador program with 10… Show more - Stay up-to-date on the latest digital marketing trends and social media best practices to enhance the effectiveness of campaigns and social media posts.- Assist in organizing and executing in-person events, including a major New York City event for a leading toy brand.- Achieved a 50% increase in Instagram followers for a doormat brand within 2 months of relaunch and grew a new TikTok account to over 60K followers in 5 months.- Develop and manage a brand ambassador program with 10 content creators throughout 2024, driving increased brand advocacy and engagement.- Contribute to the development and promotion of a Roblox experience for a major toy brand, enhancing interactive brand engagement for Gen Alpha target audience.- Continue to fulfill tasks and responsibilities from the previous digital marketing coordinator role. Show less