One of the nicest compliments people say is, “You get more done than anyone I’ve ever worked with.” As the founder of Activ8, I leverage my marketing, branding and communications expertise coupled with my ability to get things done to help organizations solve business-critical challenges. ► What I Can Do For YouCompanies have a great strategic plan, a solid marketing team, and a sales force that knows the product and the customer. Yet, something seems to be missing. I will come in and quickly learn the score, energize the players, and bridge the gap to translate STRATEGY into ACTION. ► My Experience = Your SuccessAs the Vice President of Marketing Strategy and Communications for Ecolab, I pulled together disparate groups, set a vision, and motivated and engaged teams. We translated a challenge into action by re-establishing world-class service standards and driving increased sales. I led a team to create a sales training program described by the General Manager as “the best training I’ve seen in my 22-year career.” Formerly, as the Director of Sales and Marketing on the Haagen-Dazs brand at Pillsbury, my team improved average new shop volume through focused market development and site selection, refined financial procedures and tighter franchisee selection hurdles, then supported that growth with robust new product development and in-store marketing programs. ► My Services • Strategic Planning and Execution• Customer Value Propositions• Integrated Digital Tools • New Product Launches• Sales & Training Materials• Team-building and Engagement• Executive & Employee Communications • Business Development ► Let's Get Started!I can help simplify the complex. I work with you to assess your situation, develop a compelling value proposition, provide a roadmap, and support the team in coming up with solutions for your unique business-critical challenge to achieve results.► Contact me today for a strategic conversation at julie@activ8brand.com
Listed skills include Marketing Strategy, Strategy, Cross Functional Team Leadership, Strategic Planning, and 46 others.
