Julie Rose Email and Phone Number
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Julie Rose is an insights executive with a proven track record delivering business results by guiding organizations to anticipate trends and translate insights to actionable strategies. She is currently Chief Executive Officer of SIVO Insights, a global insights and strategy firm specializing in understanding people -- and their needs and beliefs that drive behavior. Clients depend on Julie to bring the “voice of the consumer” to bear in solving critical business challenges and questioning status quo thinking, unlocking insights that fuel competitive advantage, revenue growth, and sustainable customer relationships.With an entrepreneurial mindset, Julie is committed to pushing boundaries and pioneering new approaches in market research and insights tools. She was the architect and driving force of SIVO’s On Demand Talent growth engine, delivering world-class insights talent to propel business success.Julie’s distinguished career includes insights strategy and innovation across agency and corporate settings, offering clients a well-rounded perspective. With her leadership, she spearheaded global consumer insights teams at General Mills, consistently driving market share growth through innovative custom research solutions. Her client portfolio includes iconic consumer brands such as Pillsbury, P&G, Conagra, and Whole Foods.As an inclusive and empowering leader, Julie cultivates a positive, purpose-driven environment where team members thrive by leveraging their strengths. She believes leadership occurs at all levels and fosters a leadership style that empowers every team member to become a leader in their own right. Julie is passionate about redefining the ordinary and staying at the forefront of the industry, driving transformative change, and shaping the future of insights-driven decision making.
Julie Rose Consultancy Llc
View- Website:
- sivoinsights.com
- Employees:
- 16
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Founder And Owner, Julie Rose ConsultancyJulie Rose Consultancy LlcSaint Paul, Mn, Us
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Sivo, Chief Executive OfficerSivo, Inc. Apr 2024 - PresentWe help businesses understand people. With a fully customized approach to consumer market intelligence, SIVO partners with companies to design and execute learning plans that meet their needs, and we don’t stop until we help our clients activate on the insights. We deliver consumer, organization, and marketplace research and insights so companies can make critical business decisions and capture growth opportunities. -
Senior Vice President, Client ExperienceSivo, Inc. Aug 2022 - Apr 2024
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Vice President, On-Demand TalentSivo, Inc. May 2018 - Aug 2022Developed and launched the SIVO On Demand Talent growth engine, providing top-tier insights talent to drive business success. Responsibilities included ensuring exceptional client experiences with SIVO's On Demand Talent service. Led strategy development, design, and implementation while building and managing a network of top consumer insights professionals.
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Global Consumer Insights DirectorGeneral Mills 2016 - 2018Leader of 11-person consumer insights team for iconic brands in the $9.7B Cereal category. Responsible for largest consumer budget in the company ($5MM+ annually.)• Grew market share +1 pt., largest in over 10 yrs., grew penetration & buy rate in declining category• Inspired long-range plan via the strategic work of consumer demand segmentation -
Global Consumer Insights Senior Manager - Cereal Operating UnitGeneral Mills 2015 - 2016Manager of 3-person CI team for Innovation & Strategic Growth Channels, Cereal Operating Unit • Delivered strong innovation pipeline via Continuous Advancement of Pipeline initiative• Led global team in developing a Global Jobs Map to inform Innovation Strategy and enhance the quality of ideas for 12-quarter flow
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Global Consumer Insight Senior Manager - In Context ExperimentationGeneral Mills 2012 - 2015Manager of 9-person In-Context Experimentation & Trends Team. Crafted methods for early learning in the Product Development Process, leveraging Design Thinking and agile processes.• Increased Innovation Sustainability (+2%) corporate-wide, globally• Led Talent Management Team for Global Consumer Insights Function
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Global Consumer Insights Manager - Social Network InsightsGeneral Mills 2011 - 2012Manager of 4-person Social Network Insights Team• Experimented with social media as a consumer insight learning tool• Developed best practices for social network qualitative methods and social media listening• Created methods for the modern campaign learning plans
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Global Consumer Insights Manager - InternationalGeneral Mills 2009 - 2011Wholesome Snacks Strategic Business Unit, International Division• Pioneered new role for the organization as key member of International Leadership Team • Aligned globally across Innovation, Renovation, and Communication Efforts for Nature Valley Brand• Designed Global Concept Testing System
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Global Consumer Insights Manager - Opportunity DevelopmentGeneral Mills 2007 - 2009Manager of 4-person Opportunity Development Team• Identified innovation opportunities corporate-wide• Led Onboarding Initiative for Consumer Insights function
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Global Consumer Insights Senior AssociateGeneral Mills 2006 - 2007Opportunity Development Team – Concept & Positioning Testing• Identified innovation opportunities for Cereal, Yogurt, and C-Store Divisions• Streamlined concept testing process for efficiency
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Vice President, Client Services Team LeaderGfk Boutique Research 2000 - 2006Leader of 12-person client-service team. Responsible for $5MM research bookings annually and served as primary client contact. Designed, implemented, and managed all phases of market research projects - cost estimating, sample acquisition, questionnaire design, implementation, tabulation, and reporting. -
Held Several Positions Of Increasing Responsibility - Gfk Custom Research, Inc.Gfk Boutique Research 1989 - 2000Senior Research Manager, Research Manager, Sr. Research Associate, Research Associate
Julie Rose Skills
Julie Rose Education Details
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Psychology
Frequently Asked Questions about Julie Rose
What company does Julie Rose work for?
Julie Rose works for Julie Rose Consultancy Llc
What is Julie Rose's role at the current company?
Julie Rose's current role is Founder and Owner, Julie Rose Consultancy.
What is Julie Rose's email address?
Julie Rose's email address is ju****@****lls.com
What is Julie Rose's direct phone number?
Julie Rose's direct phone number is +197969*****
What schools did Julie Rose attend?
Julie Rose attended University Of Minnesota.
What skills is Julie Rose known for?
Julie Rose has skills like Customer Insight, Consumer Behaviour, Marketing Research, Market Research, Brand Equity, Advertising Research, Consumer Insight, Quantitative Research, Focus Groups, Shopper Marketing, Market Analysis, Consumer Products.
Who are Julie Rose's colleagues?
Julie Rose's colleagues are Katy Koestler, Vina Klein, Victoria Rumble, Jaye Snyder, Jeri Huart, Amelia Buckholz, Rachel Maya Fremeth.
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Julie Rose
Marketing Consultant, Vice President Marketing Communications ► Brand Strategy Into ActionGreater Minneapolis-St. Paul Area2ecolab.com, genmills.com2 (763) 7XXXXXXX
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Julie Rose
Assistant Vice President For Duke University And Duke Health Government Relations —The Views Expressed Here Are My Own And Not That Of My EmployerDurham, Nc -
2gmail.com, hazon.org -
2vimn.com, nick.com6 +131059XXXXX
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