- Planning and analysing marketing and brand content across channels. Utilizing TAMS data, Telmar, Arianna-Nielsen, Market Research and psychographic data to identify viewer patterns within specific target markets.- Conducting competitor analysis & reporting on South Africa’s television market competitors on digital and terrestrial platforms. Identifying viewer behavioural insights through the use of both psychographic and demographic television viewer data. Strategic planning of marketing content for e.tv & OVHD multichannel on-air schedules - for various local and international shows - cross-promotions for the eNCA [DStv] brand.- Establishing the viewership trends & media consumption patterns of the South African television market. Collaborating with related departments - creative services, marketing, online, acquisitions & programme management - to develop comprehensive strategies for on-air integration.- Collaborating with producers/executives/marketers to implement on-air executions which are in-line with the overall marketing and media strategy. On-Air Strategy collaboration with the full media spectrum: Radio, Print, Out of Home, Online, Social Media.- Conducting post-campaign analysis (marketing & on-air brand content), analysing critical performance areas, and drafting performance reports which include competitor analysis. Supporting the Commercial Time Sales Team by providing sponsorship, post-campaign analysis & metrics.- Identifying opportunities to enhance promo strategies and contributing to strategic planning & budget analysis of trade exchanges, including marketing events and contract agreements such as MTV Africa Music Awards, UEFA, Y-FM, and South Africa’s Got Talent.- Conducting monthly costing audits of public service announcements & corporate social responsibility campaigns. Assisting the CSR Team by reviewing the annual BBBEE company financial support audit data and presenting the financial contribution reports to external auditors.

Market Research, Analyses, Marketing feasibility and measurement of the market potential: within the Solar Power market within R.S.A

Marketing Research into viable consumer brand markets.Copywriting and administration for corporate internal documentation.

Concept Development, Brand Management, Brand Activation, Campaign execution and Campaign Management for various brands: Vodacom, Adidas, Stimorol, Ray-Ban, BlackBerry.Client liaising on various projects along with supplier negotiations.Microsite testing: Stimorol branding interactive online game. Budget analysis, formulation and feasibility breakdown. Vodacom & Adidas: brand intergration presence and product prize give-aways.Assistance with digital and print media for various undertakings: Plett Rage, Ray-Ban [Never Hide Campaign].

Providing assistance on creative developments for all Iziko Museums; banners, brochure, advertising space, and traditional forms of media.Online creation and development of a micro-site, to be used for future undertakings across all Iziko Museums, providing a platform and online presence for digital interaction.

Managing stock inventory; sneakers | sports trainers | casual shoes with various styles and sizes.Assisting floor sales requests within shoes department.Customer Assitance with queries and requests.Retail Floor & Stock Room Layout; organising, packing, security tagging & general product layout.

Conduct online marketing research for international clients, process research into online advertisements placed on company’s website.Managing raw data, processing, categorizing.Research conducted into Indian, Middle Eastern and American markets through online website research.Utilizing company based software systems to process and upload refined data.

Conducted CRM and B2B activities, by constantly maintaining positive client relations as well as conducting marketing duties.Conducted data processing / handling as to ensure information can be easily obtained, managed and categorized.Both inbound and outbound queries handled. Direct marketing, via mail shots and mail packets/packages sent to clients, bespoke requirements met where need be.Conducted marketing research into feasible markets to target and expand into.Installing systems to track and analyse trends in purchasing.