Jungho Song Email & Phone Number

I have proven success records and skills in branding and marketing, leading team through working in global & domestic major companies like Octagon, ING Life, Orange Life, Shinhan Life, even also having job experiences in sports & media marketing & advertising agencies. As a verified marketing head, I have successfully implemented corporate re-branding twice in a row, including new corporate & product brand development for the first time in Korea, most of all, built milestone in the field of virtual branding with ‘Rozy’ who is the first virtual influencer of Korea. Also, I have successfully organized big golf competition as a marketing property, ‘Orange Life Champions Trophy’ with LPGA/KLPGA Top 10, for 6 consecutive times. Especially as a digtal marketing expert, have developed mobile platforms such as 'Salesgram', 'Golden Days' for sales boost & lead generation. I always try to create something new for the valuable branding & efficient marketing activities. Even if facing opposition and difficulties on the new, I believe, only through a bold move & challenge, the sustainable business value & growth be created. I have confidence to overachieve a given business target and corporate value even if joining in different industries.-Over 20 years as a successful branding & marketing expert in financial industries and sports & media marketing/Advertising agency.-Stable & Proven Leadership experience in multinational & domestic major company.-Unique skill & knowhow for corporate re-branding & creating new brand (CI, VI) & developing brand manual & management process for keeping consistent brand tone & manner through overall company.-Excellent ability to plan & implement branding & marketing campaign through a forward-looking mind & unrivaled creativity.-Actual creating & directing of brand stories, copies, creatives for successful advertising launching.-Differentiated ability to create & promote digital (SNS) branding platforms & contents. -Creative planning & developing for brand marketing properties such as digital (VIP) customer acquisition platform, sports marketing (golf, football, etc.), art & culture marketing, even for goods.-Especially having excellent skill & knowhow to develop unique sports & sponsorship marketing activities such as KLPGA/LPGA golf competitions, FIFA & AFC football tournaments, F1, even art & culture sponsorships.-Strategic propulsion for successful lead generation & affiliates acquisition.-Management skill & knowhow for agile organization as a leader of brand marketing chapter. -Good in both of business English & Korean

• 

  한림대학교(Hallym University)

  국제회의학