Justin Batten Email & Phone Number

Tampa, Florida, United States

As a member of the executive team, identifies, creates, and implements policies and procedures to reduce company inefficiencies across multiple departments including Strategic Partnership Retention, Merchant Support, Marketing, Merchant Onboarding, Call Centers, Quality Control, Performance Monitoring and Coaching, Systems Testing and Implementation, Platform Integrations, and others. Leads change in the development and implementation of new systems to better support the Company and its needs. Monitors the day-to-day running of the business across multiple departments to ensure smooth progress and the achievement of daily goals and targets. Manages daily processes and help to coordinate resource allocation to develop efficient methodologies. Oversees customer support processes and organize them to enhance end-user customer satisfaction, as well as B2B Partner satisfaction.Refined processes that allowed for 1300% growth in originations in less than 24 months, sustaining 700% growth in monthly originations over time. Executed this growth plan, while streamlining processes and internal responsibilities to reduce domestic headcount by 70%, while working to establish and manage offshore call center teams in various locations. Created and revised departmental and divisional KPIs across all departments, while partnering with BI Teams to create dashboards to help create insights and visibility for associates. Created company CRM to replace antiquated tracking systems, inclusive of automations and process triggers to streamline onboarding and reduce touchpoints and timelines across all departments.

Tampa, Florida, United States

Leading a team of Merchant Support and Leasing Specialists in an effort to build outstanding B2B partnerships, while promoting and educating partners on Uown Leasing's finance product. Establishing and fostering meaningful, proactive relationships to assist Merchant Partners in achieving exponential growth, while simultaneously evaluating and coaching our Merchant Partners to produce a book of business mutually beneficial to both sides of the partnerships. Responsible for the creation and streamlining of departmental processes to achieve greater success and reduce departmental inefficiencies.

Conducts research analysis and utilizes data modeling to improve the overall operational efficiency of the business. Reviews, proofreads, edits documents, deliverables, and content. Collaborates and suggests alternatives for various parts of the business. Strategically reviews business practices for overall efficiency gains.

Tampa, Florida

Marketing Chairperson of a 501c3 Theatre Company based in Tampa, Florida.Responsible for the creation and deployment of marketing initiatives to promote shows and sell tickets across various marketing channels. Leads a team of marketing volunteers to generate interest in the theatre company, its season and shows. Coordinate social media campaigns across various channels and oversees the development and execution of marketing initiatives.

Clearwater, Florida

As a member of the Executive Leadership Team, oversees traffic and production for the agency, while creating processes and procedures for end-to-end client solutions. Reviews strategic marketing plans for clients, ensures on-time deployment of agency deliverables across all channels of marketing. Executes company marketing plans, creates and develops client reporting, and regularly meets with key stakeholders in all departments to provide support focused on execution of contracts, client success, engagement and strategic marketing plans.

Lakeland, Florida Area

Formulate, direct, and coordinate marketing activities and policies to promote products and services. Identify, develop, and evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, cost, and markup factors. Direct hiring, training, or performance evaluations of marketing or sales staff, and oversee their daily activities. Evaluate the financial aspects of product development, develop pricing strategies, balance firm objectives, and customer satisfaction. Initiate market research studies and analyze their findings. Use sales forecasting or strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends. Coordinate and participate in promotional activities or trade shows, working with developers, advertisers, or production managers to market products. Identify companies actively seeking relationships and negotiate contract terms and agreements. ➢ Extensive Business Development background with contract negotiations and RFPs.➢ Compliance and regulation experience with departments of insurance.➢ Conduct surveys to identify potential markets for products or services. ➢ Select products or accessories to be displayed at trade or special production shows. ➢ Negotiate contracts with vendors to manage product distribution.➢ Establish distribution networks and developing distribution strategies.➢ Consult with product development personnel on product specifications.➢ Advise business on factors influencing the buying or selling of products or services.➢ Confer with legal staff to resolve problems with outside producers or distributors.➢ Orchestrate strategic planning of various marketing plans with 800+ corporate partners. ➢ Create and administer training to regional office locations.➢ Guest speaking opportunities with partners across various platforms and conferences. ➢ Experience with building out and implementing Salesforce CRM.

Lakeland, Florida Area

Developed strategies and tactics to raise awareness about our company and direct qualified traffic to us. Deployed successful marketing campaigns and owned their implementation, from ideation to execution.Utilized a variety of organic and paid acquisition channels (content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting and performance analysis). ➢ Established strategic relationships and partners with key industry players, agencies and vendors.➢ Oversaw marketing budget and allocated/invested funds wisely.➢ Measured and reported performance of marketing campaigns, gained insight, and assessed against goals.Other skills and responsibilities include:Direct Mail CampaignsMarketing Plan ExecutionB2B Relationships/Corporate PartnershipsBusiness PlansBudgeting and Budgeting VarianceAnalysis and ReportingForecastsSalesNewly Acquired Business RelationshipsInternet MarketingSocial Media CampaignsTargeted Internet Search Campaigns

Lakeland, Florida Area

Acquisition of new affinity marketing relationships for GEICO's Sponsored Marketing department. Coaching, evaluating and developing associates within the department. Departmental responsibilities include leading a portion of the team including the following:Direct Mail CampaignsMarketing Plan ExecutionB2B Relationships/Corporate PartnershipsBusiness PlansBudgeting and Budgeting VarianceAnalysis and ReportingForecastsSalesNewly Acquired Business RelationshipsInternet MarketingSocial Media Campaigns

Lakeland, Fl

Lead Supervisor, responsible for the auditing, coaching, training and development of new hires, supervisors, and tenured associates. Responsible for regional communication of call handling and auditing strategy and guidelines. Regional results improved dramatically, ending the year as the highest ranked of 9 regional locations, setting multiple company records.

Lakeland, Fl

Upon being promoted to Customer Service Supervisor, I quickly accepted the challenge of taking the largest team of associates on the floor, who, as a whole, were comfortably resting at the bottom of the fourth quartile. In less than four months, the team and I were ranked as the number team in the region, with considerable distance between us and the second ranked team. I was given the opportunity to coach of members of management in how to effectively and efficiently coach and motivate their teams, all while keeping up morale and focusing on making the workplace a fun environment.

United States

Traveled the United States to instruct camps, and train and develop cheerleaders across the US. Focused on teamwork, skill development and leadership.