Justin Eckstein Email & Phone Number

Johnson City, Tennessee, United States

Johnson City, Tennessee, United States

Houston, Texas, United States

Houston, Texas, United States

Tampa, Florida, United States

•Redesigned B2B sales marketing collateral for a 27-member sales team to attract new leads by working with a creative agency to refine 50+ items of content and produce a new sales deck for all future product demos and sales presentations•Managed selection and award of a $10k contract by formulating vendor criteria, project goals and conducting market research based on the software as a service (SaaS) industry marketing landscape •Consulted on creative design with a vendor agency… Show more •Redesigned B2B sales marketing collateral for a 27-member sales team to attract new leads by working with a creative agency to refine 50+ items of content and produce a new sales deck for all future product demos and sales presentations•Managed selection and award of a $10k contract by formulating vendor criteria, project goals and conducting market research based on the software as a service (SaaS) industry marketing landscape •Consulted on creative design with a vendor agency during a brand merger valuing $26M+ to redesign the UI/UX of the web application by developing strategy and monitoring daily progress between business units•Increased company’s value proposition and promoted new business development opportunities by streamlining automated advertising campaign functionality supporting creation of digital marketing templates and campaign tactics Show less

Greensboro/Winston-Salem, North Carolina Area

•Developed and implemented direct consumer marketing strategies including 20+ consumer field tests to compare Sunshine beverages with 10+ direct competitors reporting real-time product and sales data•Streamlined packaging operations to reduce order processing time in collaboration with the distribution team impacting 500+ customer orders•Designed and conducted an extensive consumer product research project evaluating Sunshine’s college-student market segment in over 15… Show more •Developed and implemented direct consumer marketing strategies including 20+ consumer field tests to compare Sunshine beverages with 10+ direct competitors reporting real-time product and sales data•Streamlined packaging operations to reduce order processing time in collaboration with the distribution team impacting 500+ customer orders•Designed and conducted an extensive consumer product research project evaluating Sunshine’s college-student market segment in over 15 universities•Increased brand awareness and business partnerships by conducting 10+ meetings with management at grocery chains such as Whole Foods, Publix, Fresh Market, and Food Lion Show less

Wake Forest University, Nc

•Established an undergraduate marketing committee and moderated up to 15 students to collaborate on refining and creating marketing and engagement tactics•Supervised and coordinated groups of students in 5+ recruiting and diversity events using communication tactics to yield maximized positive networking and conversation•Redesigned the OPCD Instagram account yielding a 44% increase in followers, creating 10 distinct marketing content messages and media to refocus and clarify… Show more •Established an undergraduate marketing committee and moderated up to 15 students to collaborate on refining and creating marketing and engagement tactics•Supervised and coordinated groups of students in 5+ recruiting and diversity events using communication tactics to yield maximized positive networking and conversation•Redesigned the OPCD Instagram account yielding a 44% increase in followers, creating 10 distinct marketing content messages and media to refocus and clarify branding Show less

Paducah, Ky

•Collaborated with dispatchers to effectively strategize daily logistics for 100+ customer service pickup and deliveries in a 70+ service mile radius for high-volume equipment sales•Consulted with 500+ customers regarding product sales and services achieving high levels of customer satisfaction•Increased effectiveness of product placement and value of customer experience by redesigning showroom representing2K+ SKUs of retail and equipment products

Bachelor Of Business Administration - Bba, Business, Management, Marketing, And Related Support Services, Magna Cum Laude

Professional Certificate In Digital Marketing, Marketing

Bachelor'S Degree, Magna Cum Laude

Business And Enterprise Management / Foreign Language

High School Diploma, Gpa: 4.1

Activities and Societies: Salutatorian; World Language Club President; Mission Club Secretary; Member of Student Government. Junior.