Leading a dynamic team of marketers, strategists and creators to produce specialized marketing solutions for the industrial sector. Responsibilities include: Internal systems and processes, human resources, brand/marketing strategy and project/account management.www.sitepartners.ca

Head of client services and agency processes for a full-service marketing consultancy serving small-cap public companies, looking to attract financing and retail investment in Capital Markets . Including:-Strategic marketing planning for clients-Digital marketing program development and execution-New business targeting and acquisition -Developing and implementing internal agency processes and systems-Working with a variety of third party suppliers-Team leadership

- Marketing plan strategic development, execution and analysis employing: Digital marketing, traditional media, trade marketing & event marketing.- Contributed to considerable growth of the company's digital marketing efforts through campaign strategy, execution and measurement using a variety of technology platforms.- End to end management of annual marketing budget/P&L statement- Worked extensively with 3rd party packaging and design providers to develop new brands and innovative packaging formats, resulting in numerous successful product launches.- Worked cross-functionally with sales, operations, finance and production on strategic brand research, product planning and new sales channel development. - Managed and grew a team of 4 marketing, events, social media & design staff.

- Project management on key agency accounts involving: project research, strategic development, creative briefing and presentation, and campaign execution.- Digital Marketing specialist including: Social media management, online media buying, website development, SEO and web optimization.- Worked with digital marketing platforms including: Google Ads, Social Network ads, Hootsuite, Hubspot, Email marketing clients and more.- Accounts Managed: 7-Eleven, YVR Airport, H.Y. Louie, Lovechild Organics.

- Contributed to the development and execution of company’s all-natural consumer beverages marketing plan employing digital, pr, direct, and trade marketing.- Supported strategic brand planning through research, reporting and analysis.- Social media campaign development and execution.Have you had your blueberries today?

- Worked cross-functionally with sales, product, and development teams to create marketing materials for company’s line of B2B and B2C products.- Worked with management on competitor analysis, buyer persona development, analyst relations, and brand positioning.