Alina Demchenko Email & Phone Number

I lead the development and execution of brand strategy, ensuring a cohesive and impactful brand presence across the European region. My role involves leading and mentoring the creative team, managing diverse projects from concept to deployment, and ensuring high-quality creative asset production and brand consistency.

Helsinki Area, Finland

I held complete ownership of the company's brand design, leading and fostering the growth of the brand design team. My responsibilities included:- leading and guiding the brand design team, providing mentorship and support;- directing the company's visual rebranding initiative, shaping the evolution of the brand's visual language;- hands-on creation of diverse marketing materials, both online and offline, including webpages, presentations, ads, newsletters, and social media… Show more I held complete ownership of the company's brand design, leading and fostering the growth of the brand design team. My responsibilities included:- leading and guiding the brand design team, providing mentorship and support;- directing the company's visual rebranding initiative, shaping the evolution of the brand's visual language;- hands-on creation of diverse marketing materials, both online and offline, including webpages, presentations, ads, newsletters, and social media posts. Establishing asset libraries for icons, illustrations, animations, and brand graphics;- developing and maintaining design guidelines, systems, and libraries to ensure brand consistency and efficiency;- assuming a Project Manager and Coordinator role for diverse projects. Show less

Helsinki, Uusimaa, Finland

In that role, I operated independently to create a diverse range of materials, from webpages, presentations, and more, serving both internal departments and external requirements. I also collaborated closely with external partners, and worked on asset and template libraries to facilitate the scalability of our brand design.

Helsinki, Uusimaa, Finland

During the internship, I was responsible for creating visually engaging and effective sales materials to support the company's sales efforts. Additionally, I was assisting in administrative tasks, that contributed to the smooth functioning of the company.

I collaborated with diverse clients, creating custom digital media materials, from postcards to intricate fabric patterns, showcasing my ability to deliver visually compelling solutions.