Jennifer Liu Email & Phone Number

Los Angeles, CA, US

Los Angeles, California, United States

• Pitched, wrote and edited content for the magazine, website, blog, social media platforms, emails and other digital products to grow reader engagement and enhance brand awareness
• Developed and implemented new solutions of reimagining print content for digital platforms
• Managed social media accounts; created and executed strategy to engage with audiences
• Assisted in production of SportsTravel magazine and ensured that content was error-free, met AP style guidelines and aligned with organizational goals
• Played integral role in the complete redesign of SportsTravel’s website
• Led the launch of SportsTravel's e-newsletters

• Wrote and edited stories for Association News and SportsTravel, in print and online
• Generated story ideas and produced content pertinent to association executives and sports-event organizers
• Managed brands' websites and social media accounts; created new content daily
• Represented Association News and SportsTravel on press trips and at industry events
• Wrote, edited and managed distribution of press releases to appropriate media outlets
• Created videos for live events, including Meetings Quest and the TEAMS Conference & Expo

Santa Monica

• Led public relations, outreach and audience-building efforts for events; collaborated with media outlets, community organizations and educational institutions to promote events
• Built and managed press/media/audience lists
• Published web magazine that syndicates material to over 100 media outlets nationwide and assisted with the publishing schedule
• Sent press releases, created promotional materials, drafted e-newsletters and handled external communications relating to events
• Assisted with producing an event from start to finish—brainstormed event topics and speakers, booked vendors, set up on the day of event, managed registration, oversaw program, reception and tear down
• Managed event volunteers and interns

Pasadena

• Wrote articles that included features, profiles, interviews and Table of Content blurbs
• Fact-checked, copy-edited, and proofed all pieces before going to print
• Coordinated meetings, prepared mock-ups, worked events

Irvine

• Proofread the work of staff writers
• Proofed all material printed in the paper including online and hard copy
• Knowledge of AP style

Bachelor Of Arts (B.A.), Major: Literary Journalism; Minor: English

Activities and Societies: Club Volleyball, New University Newspaper Literary Journalism Writing Award May 2010, UC Irvine

Summer Study Abroad, Art History