Kaija-Leena Orasmaa Email & Phone Number

Mikkeli Area, Finland

As a Marketing Manager, I oversee various responsibilities to drive the success of marketing initiatives, enhance brand visibility, and improve sales. My duties include, for example, developing and implementing strategic marketing plans and managing advertising and promotional campaigns, collaborating closely with business unit leaders.In addition to these responsibilities, I also handle external communication with media outlets. This involves crafting press releases, managing media inquiries, and coordinating interviews.I coordinate the daily cooperation with advertising agencies, printing houses, media houses, and other external contacts.

Mikkeli Area, Finland

As a Customer Success Manager at Avidly, I served as a dedicated liaison between clients and our agency, ensuring their satisfaction and success. With a focus on understanding their needs and providing tailored solutions, I strived to foster strong relationships and drive mutual growth. My responsibilities included problem-solving, project management, and proactive client support, all aimed at delivering value and enhancing customer experience. I also served as the team leader for a creative team of over 10 members.

Mikkeli Area, Finland

As the Marketing Manager, I held a pivotal role in driving sustained growth by overseeing the development, execution, and refinement of Savonlinja's marketing strategies and campaigns.I developed and implemented annual marketing plans for the business across Digital, Web, Social, Direct, Branch network and Traditional Media. My primary objective was to deliver marketing initiatives aligned with business goals, enhance brand recognition, and facilitate customer acquisition, retention, and value creation.Additionally, I led the customer experience team and collaborated closely with the sales and traffic departments to ensure seamless coordination and alignment across all functions.

Mikkeli

The Marketing Planner played a crucial role in driving business growth by serving as the marketing expert and enhancing the company's brand image and visibility. This position involved close collaboration with other business units, particularly Sales.Key responsibilities included strategizing and executing marketing and sales initiatives across various media channels, managing the development of company web pages, coordinating events, and producing the Kymppi magazine for customers.

Vantaa, Finland

My responsibilities included managing of the marketing plan and actions aswell as marketing budget and follow-up. I love Teboil advertising, media strategies and BTL strategies were also part of my duties. I cooperated and coordinated with different functions both internally and externally, such as other divisions, advertising agencies & media agency.

Helsinki, Finland

My main responsibilities included managing and developing the product portfolio of designated brands. like Ingman, Ingman Creamy, Carte d’Or, GB Glace, Viennetta, Kingis and all co-branding ice creams. My main duties were brand strategegies, innovation management incl. product launches from idea to commerzialisation and package development, advertising / ATL, media strategies and BTL strategies.Note: Unilever acquired Ingman Ice Cream Oy Ab and I continued to work as an old employee in the local marketing organization in November 2012.

Helsinki, Finland

As a results-driven manager, I was responsible for the sales and marketing of designated brands, product portfolio development, and managing key retail accounts. My role included also partnerships with organizations such as the Kätilöliitto (Finnish Association of Midwives), as well as media collaborations with Vauva and KaksPlus magazines. Serving as both a product manager and a category manager, I held budgetary responsibility for both sales and marketing.

Helsinki, Finland & Tallinn, Estonia

I managed import, export, and transito traffic along with designated sales accounts. Additionally, I briefly worked at our subsidiary in Tallinn, where I handled a variety of tasks.

Master Of Science, National Economics

Minor subjects: Marketing, accounting and statistic

A Degree Of Foreign Trade, Trade

Matriculation Examination