Kaitlin King-Lamas Email & Phone Number

San Luis Obispo, California Area

At Etna Interactive, I thrive at the intersection of marketing and professional development. Our team is passionately driven to surpass expectations and deliver comprehensive online marketing strategies that propel our clients to the top of search results, fostering their business growth.We embrace a "how can I make it better" mindset, ensuring tactical excellence and strategic foresight in all our initiatives. Our experts invest deeply in understanding the medical field to provide unparalleled representation for our clients. As the Senior Manager of Marketing Operations, I collaborate with leaders to refine processes, enhancing company efficiency and productivity.Key Responsibilities:- Advocate for the team’s growth and innovation, encouraging out-of-the-box thinking.- Listen to team challenges and create effective solutions.- Maintain a dynamic balance of high productivity and an enjoyable work environment.- Lead the development and implementation of process improvements across departments.

Rockford, Michigan, United States

F'n K Tacos is an East LA-style taco shop in downtown Rockford, Michigan, serving street-style tacos on fresh corn tortillas. Co-founded with my husband Frank, we brought a West Coast experience to the Fresh Coast. Frank, the "F," pours his heart into recreating the flavors from his childhood in East LA and his grandparents' ranch in Zacatecas, Mexico. We emphasize authenticity, locally sourced ingredients, and exceptional service.In my role, I oversee marketing, operations, and front-of-house activities while Frank, our taquero, innovates and crafts our tacos from scratch. Our journey began as a pop-up on California's Central Coast, which gave us a vision of what our business could become. Relocating to Rockford allowed us to establish our brick-and-mortar location and elevate our dream.Key Responsibilities:- Develop and execute marketing strategies to increase brand awareness and customer engagement.- Manage operations, ensuring efficiency and excellence in service.- Oversee front-of-house operations, fostering a welcoming and vibrant atmosphere for customers.- Collaborate with local suppliers to source fresh, high-quality ingredients.- Engage with the local community, contributing to its growth and vitality.- Continuously reinvest in the business to drive growth and innovation.Our commitment to our community is unwavering, and we remain actively involved to ensure Rockford remains a thriving and desirable place to live, work, and visit.

San Luis Obispo, California Area

As a key member of the launch team for WorkTraits, I was responsible for crafting clear and compelling messaging to communicate the benefits of our behavior and values assessment system. My role required an in-depth understanding of the system’s scientific foundations, enabling me to effectively reach a diverse client base, including providers and direct users. This experience honed my skills in helping people understand themselves and others, fostering cooperative work environments.In addition to my communications role, I became a WorkTraits Certified Trainer, authorized to facilitate team training sessions for organizations new to the WorkTraits Compatibility System and those seeking ongoing education for their employees. I possess a thorough knowledge of behavioral assessments' history and science, and I guide employees, managers, and executives in leveraging the system to its full potential.Key Responsibilities:- Develop and implement communication strategies to promote the WorkTraits system.- Ensure messaging clarity to effectively convey system benefits to a diverse audience.- Facilitate training sessions, providing comprehensive education on using the WorkTraits system.- Assist organizations in integrating the WorkTraits system to improve team compatibility and productivity.- Maintain up-to-date knowledge of behavioral assessment science and industry best practices.The insights gained from my time at WorkTraits have been invaluable in helping individuals and teams understand and collaborate more effectively, a lifelong asset in my professional journey.

As the Communications Manager at Collaboration Business Consulting, I leveraged every interaction to enhance business operations and outcomes for our clients. Understanding the unique needs of each client and team member was crucial in delivering tailored solutions. My role encompassed keeping our team, clients, business leaders, and community members informed about the latest business practices, technology, and marketing strategies.Key Responsibilities:- Manage the company website and social media platforms, ensuring engaging and relevant content.- Develop, write, and produce high-quality content to support marketing and communication initiatives.- Create and lead educational workshops to empower local business owners and community members.- Provide marketing consulting services, specializing in online digital marketing, social media, and email marketing, primarily for small businesses.- Facilitate effective communication within the team and with our network of clients and business partners.In addition to these responsibilities, I provided expert marketing consulting to our clients, focusing on enhancing their online presence through digital marketing strategies, social media management, and email campaigns. This role allowed me to significantly impact the growth and success of numerous small businesses in our community.

Initially recruited to assist the owner in organizing the burgeoning business, my role at AMC Aircraft evolved into a multifaceted position crucial to the company's operations and growth. I was responsible for ensuring smooth daily operations, from aircraft service management to accounting, while also overseeing larger projects, events, and marketing initiatives to drive business development.In addition to my responsibilities at AMC Aircraft, I played a pivotal role in the launch team for Skydive Pismo Beach. My contributions extended well beyond the initial launch, as I continued to support the team in its growth and operations. I cultivated strong relationships with the United States Parachute Association (USPA) and the Federal Aviation Administration (FAA), ensuring our dropzone met and exceeded required standards. Our vision was to transform skydiving on the Central Coast into a unique experience, offering locals and tourists a new perspective of our stunning surroundings.Key Responsibilities:- Oversee daily operations, including aircraft service management and accounting.- Manage and execute larger projects, events, and marketing campaigns to support business growth.- Collaborate with regulatory bodies (USPA & FAA) to maintain high standards for skydiving operations.- Foster a culture of safety and excellence in both AMC Aircraft and Skydive Pismo Beach.- Enhance customer experience by providing an unforgettable and unique skydiving adventure.My time with Skydive Pismo Beach and AMC Aircraft allowed me to develop a diverse skill set and contribute to the successful growth of both businesses, making skydiving a celebrated attraction on the Central Coast.

East Village Nyc

Working closely with Jill Anderson, the owner and designer, I immersed myself in her unique branding and image, representing it throughout the boutique. Unlike typical corporate retail chains, our personalized approach allowed us to meet clients' needs instantly—whether they were updating their wardrobe, searching for a custom wedding gown, or seeking a one-of-a-kind look for the Emmys.In addition to my primary duties as store manager, I collaborated with Jill and the production team to ensure perfect fit and precise inventory management. I focused on growing our client base, producing monthly promotional events and photo shoots, maintaining the company website and social media accounts, and developing exclusive services for elite clients.Key Responsibilities:- Represent Jill Anderson’s brand and image in all aspects of the boutique.- Manage store operations, including customer service, inventory, and sales.- Collaborate with the designer and production team to ensure perfect garment fits and accurate inventory.- Cultivate and grow the client base through personalized service and relationship-building.- Produce monthly promotional events and photo shoots to enhance brand visibility.- Build and maintain the company website and social media accounts.- Develop and implement specialized services for elite clients, such as Bedroom Boutique.- Strengthen and define the spectrum of the accessories collection.My role at Jill Anderson allowed me to combine my passion for fashion and customer service, contributing to the boutique’s reputation for exceptional, personalized experiences and unique, high-quality designs.

Chicago & Nyc

I joined Calypso St. Barth as a member of the opening team for their Chicago Oak Street boutique, the 14th location in a growing brand that expanded to over 35 stores worldwide. I successfully established the brand's image in a new market and significantly grew sales during the first few years.Following my success in Chicago, I transferred to New York, where I managed the boutique at corporate headquarters. My focus was on building and training a cohesive sales team, motivating them to achieve sales goals, and maintaining high standards of customer service. As the company expanded, I took on the challenge of managing a new concept store, leading a young team and refocusing the brand image towards the "gold label."Key Responsibilities:- Establish and maintain the brand image in new markets, significantly increasing sales.- Manage day-to-day store operations, ensuring exceptional customer service and sales performance.- Build, train, and lead sales teams, fostering a collaborative and motivated environment.- Develop and implement sales strategies to achieve and exceed sales targets.- Oversee the launch and management of a new concept store, shifting the brand image to the "gold label."Collaborate with corporate headquarters to align store operations with overall brand objectives.My time at Calypso St. Barth allowed me to refine my skills in retail management, team leadership, and brand development, contributing to the successful growth and reputation of the company.

As the Business Writer and Special Sections Editor, I focused on creating compelling editorial content, innovative design, and generating advertising value. My sections highlighted and promoted local businesses and events, playing a key role in attracting advertisers through a growing readership.Working closely with the community and building personal relationships with business owners was a highlight of my role. I brought a fresh perspective to a small-town publication while maintaining its community-centric feel. Promoting local businesses and contributing to their success was extremely rewarding.Key Responsibilities:- Develop and write editorial content focused on local businesses and events.- Design and oversee special sections, ensuring high-quality presentation and reader engagement.- Foster relationships with local business owners to create meaningful and relevant content.- Collaborate with the advertising team to attract and retain advertisers, driving revenue growth.- Maintain a balance between introducing fresh ideas and preserving the community-oriented nature of the publication.My tenure as Business Writer and Special Sections Editor allowed me to enhance my skills in journalism, design, and community engagement, making a positive impact on both the publication and the local business community.