Kaitlynn Phillips Email & Phone Number

Raleigh, North Carolina, Us

- Managed channel marketing campaigns, and other initiatives, for our leading Partner-supported product to boost Partner engagement, channel sales, and customer retention. -Ran Partner-facing campaigns and quarterly town halls to encourage partner behavior, boost partner morale, and improve partner stickiness.-Created Partner-facing assets to aid in their own demand gen campaigns, drive cross-sell opportunities, and simplify Partner involvement in co-marketing activities.-Managed Partner relationships with content, assets, communication, and campaign-in-a-box initiatives. Was the voice of the Partner on internal cross-functional calls to ensure the Partner's POV was considered. -Supported NA channel account managers and partner acquisition managers with regular comms on upcoming activities and new marketing assets.

Raleigh, North Carolina, Us

-Managed 17 webinars and email campaigns for our largest financial reporting product. Drove an average of 500 registrations per webinar with a 50% attendance conversion rate and generated over 3,000 MQLs.-Demonstrated impeccable project management by managing 1-3 webinar/email campaigns per month. -Oversaw our primary project management tool, Airtable, and conducted regular process improvement initiatives and team trainings to align with the company growth trajectory.-Proposed plans to key stakeholders across teams to better connect our marketing campaigns with website content, events, and more. Then brought those plans to life by owning those projects. -Responsible for onboarding new hires on campaign processes and tools, including, Pardot, Wrike, and Airtable.-Created templates for internal processes to ensure consistency across the team and clear communication with sales counterparts. -Developed biannaul marketing plans to support MQL, pipeline, and bookings goals. -Conducted peer review on campaign copy for colleagues.

Raleigh, North Carolina, Us

-Executed, at minimum, twelve demand generation webinar campaigns for SMB product lines per year. Campaign management included campaign planning, email copywriting, webinar production, campaign communication with aligning sales teams, and campaign analysis.-Provided monthly updates to BDR sales members on previous campaign performance and upcoming campaign activities.

Raleigh, North Carolina, Us

-Managed client social media accounts which included developing content consistent with brand image, photographing content, scheduling social media posts, comment moderation, and tracking social media insights-Spearheaded Yay Local's digital marketing services, including increasing a client's social media following from 0 to over 700 in one month by utilizing both paid campaigns and organic content-Created inbound marketing email campaigns to build trust in the Yay Local brand and serve as an educational source for small business owners-Led marketing consultations and studied diverse industries to help create marketing plans, determine the target audience and buyer personas, create appropriate messaging and promote brand awareness-Collaborated with the design team to edit digital and print marketing content for social media, magazines, postcards, special offers and commercials-Provided Executive assistance central to company success including scheduling, updating client files, taking meeting minutes, billing and organizing pipeline database-Served as a brand ambassador in 8 different zones building relationships with local business owners, educating prospective customers and acquire new clients-Nurtured relationships with current clients and provide customer support and customer complaint remediation

Cary, North Carolina, Us

-Created over 100 unique lesson plans and designed activities that coordinated with the weekly theme and goals-Effectively communicated with culturally diverse students with various communication types, behavioral characteristics and learning abilities-Responsible for field marketing to drive brand awareness through face-to-face interactions with customers-Assisted with special event planning for community outreach events -Conducted bi-annual parent conferences to discuss goals and challenges-Documented activities with photographs for social media marketing-Trained new employees on school and state requirements, writing curriculum and the creative process-Designed monthly calendars and newsletters to inform families-Evaluated students and organized individual student portfolios to track academic abilities and growth

Middletown, Pennsylvania, Us

Lead coach for children ages 2-9 coaching more than 200 children per week. Responsibilities:-Independently managed sessions with exceptional time-management skills and created an enthusiastic learning environment for all levels-Promoted and managed community outreach demo sessions to build new relationships and generate business-Organized class schedule and made impromptu adjustments to the curriculum when necessary -Coordinated private events based on customer needs-Trained new employees and represented the Soccer Shots Brand

-Run sessions, preparing weekly curriculum and managing assistant coaches-Oversee and manage other classes and coaches to ensure company values are upheld -Train new employees and provide evaluations on their performance to the director-Build relationships with players and parents as well as produce final evaluations and guidance for advancement within the program

Montreal, Quebec, Ca

-Represented the Aldo brand and showcased knowledge of products by continuously surpassing personal sales quota-Designed creative arrangements for the display floor with attention to detail and current trends-Promoted special events in the store through strong communication and customer relationships -Collaborated with other sales associates to meet customer needs and store goals-Assisted with closing the store and performed end-of-day paperwork-Customer relations management and customer complaint remediation-Handled stock management and replenishment, completed phone transactions and managed the cash register

Bachelor Of Arts - Ba, International/Global Studies

General Studies