Kalev Salla
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Kalev Salla Email & Phone Number

Marketing Leadership | Digital Transformation | CRM & Loyalty Strategist | Growth, Product & Brand Strategy at Socios.com
Location: London Area, United Kingdom, United Kingdom 12 work roles 3 schools
1 work email found @kindredgroup.com LinkedIn matched
✓ Verified May 2026 4 data sources Profile completeness 86%

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Work email k****@kindredgroup.com
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Current company
Role
Marketing Leadership | Digital Transformation | CRM & Loyalty Strategist | Growth, Product & Brand Strategy
Location
London Area, United Kingdom, United Kingdom
Company size

Who is Kalev Salla? Overview

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Quick answer

Kalev Salla is listed as Marketing Leadership | Digital Transformation | CRM & Loyalty Strategist | Growth, Product & Brand Strategy at Socios.com, a company with 15 employees, based in London Area, United Kingdom, United Kingdom. AeroLeads shows a work email signal at kindredgroup.com and a matched LinkedIn profile for Kalev Salla.

Kalev Salla previously worked as Head of Loyalty & Rewards at Socios.Com and Head of Loyalty & Rewards at Chiliz. Kalev Salla holds Level 7 - Marketing Leadership Programme - Post Graduate Diploma, Marketing from Cim | The Chartered Institute Of Marketing.

Company email context

Email format at Socios.com

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{first}.{last}@kindredgroup.com
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AeroLeads found 1 current-domain work email signal for Kalev Salla. Compare company email patterns before reaching out.

Profile bio

About Kalev Salla

Innovative Marketing Director | Customer Loyalty Expert | Strategic Growth LeaderAs an accomplished Marketing Director with over 15 years of experience, I specialise in leading digital transformation initiatives and executing high-impact growth strategies that drive multi-million-pound revenue increases. My expertise spans CRM, customer experience (CX), and brand strategy, consistently delivering significant improvements in customer retention and engagement.I am comfortable with managing large budgets and leading cross-functional teams to harness data-driven marketing insights. My leadership has guided organisations through complex digital shifts, optimising ROI and fostering brand loyalty across diverse markets.Key Career Highlights:⭐️ CRM Strategy Overhaul: Led a transformation that boosted customer retention by 13% and reactivation rates by 18%.⭐️ Real-Time CRM Solutions: Implemented strategies that resulted in a 20% increase in customer engagement and elevated brand interaction.⭐️ High-Impact Campaign Management: Directed a marketing campaign that generated over £30 million in revenue, significantly enhancing profit margins.⭐️ Operational Leadership: Streamlined processes across a team of 90+ professionals, improving efficiency and collaboration.⭐️ Product Marketing Excellence: Built a Product Marketing department from the ground up, achieving an employee NPS increase from 0 to 60.Education & Training:🎓 Postgraduate Diploma in Marketing Leadership (Master’s Equivalent) | CIM, 2022🎓 Diploma in Professional Marketing (Digital Strategy) (Bachelor’s Equivalent) | CIM, 2018💡 Passionate about innovation, I thrive on integrating emerging technologies to enhance brand visibility and drive customer loyalty in the digital landscape. My commitment to leveraging data insights ensures that every strategy I implement is aligned with increasing customer lifetime value and driving sustained business growth.🌟 Let's connect and embark on a journey of exponential growth and unparalleled success.#MarketingLeadership #DigitalTransformation #CRM #CustomerEngagement #GrowthStrategy #BrandStrategy #DataDrivenMarketing #Innovation #CustomerExperience

Current workplace

Kalev Salla's current company

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Socios.com
Socios.Com
Marketing Leadership | Digital Transformation | CRM & Loyalty Strategist | Growth, Product & Brand Strategy
Website
Employees
15
AeroLeads page
12 roles · 18 years

Kalev Salla work experience

A career timeline built from the work history available for this profile.

Head Of Loyalty & Rewards

Current

London, England, United Kingdom

Reporting to the Group COO, responsible for the strategic and operational leadership of the Customer Loyalty and Rewards department, crafting highly engaging digital propositions for fans of major global sports clubs.

Jan 2024 - Present

Head Of Loyalty & Rewards

Current

London Area, United Kingdom

Jan 2024 - Present

Marketing Director

London, England, United Kingdom

Reporting to the CMO, designed and executed comprehensive go-to-market strategies across 9 consumer brands. Led and managed a high-performing department of 20+ Marketing professionals across multiple geographical locations. ➥ Led the most profitable marketing campaign of the year, generating over £30M in revenue and significantly enhancing profit margins..

Apr 2022 - Jul 2023

Head Of Product Marketing

London, United Kingdom

Reporting to the CMO, oversaw the development and execution of all major cross-channel marketing campaigns. Led a team of 22 and managed all aspects of the 8-digit customer marketing budget. ➥ Strategised tailored communication approaches, improving customer journey effectiveness and increased market presence by 27%, by focusing on personalising customer.

Oct 2016 - Apr 2022

Head Of Crm Strategy

London, United Kingdom

Created and led a holistic Customer Loyalty and CRM strategy aligned with the organisation's goals and objectives. ➥ Revamped CRM strategy from traditional to customer lifecycle management, resulting in a 13% increase in retention and 18% increase in reactivation rates. ➥ Innovated strategies that shifted the company’s CRM towards real-time, one-to-one.

Jul 2014 - Oct 2016

Customer Interaction Manager

London, United Kingdom

Led global CRM campaigns to enhance customer engagement and brand loyalty.➥ Developed Global CRM campaign roadmap, increasing 8% higher customer engagement and improved brand loyalty.➥ Implemented effective customer strategies to enhance customer satisfaction, improving CSAT 15%, NPS from 25 to 40, repurchase score 12%, and campaign performance 27%.➥ Built.

Mar 2012 - Jul 2014

Crm Regional Alignment Manager

➥ Devised a strategic CRM campaign roadmap for assigned region, optimising product penetration across local markets and yielding an increase in regional sales.➥ Boosted customer satisfaction within the region by providing insights into local preferences.➥ Increased engagement, loyalty and customer retention by collaborating with local CRM teams to develop.

Jun 2011 - Mar 2012

Country Manager

➥ Owned full P&L responsibility for the market, maximising RGW, Gross Contribution, and growth.➥ Increased revenues by 430% for a product within one year.➥ Achieved the number one market position through strategic customer acquisition and retention efforts.

Apr 2009 - Jun 2011

Kalev Meedia - Sports Tv Show Editor

Additional Experience
Sep 2008 - Mar 2009

Kalev Media - Sports Editor

Additional Experience
Jan 2008 - Feb 2009

Freelance - Journalist

Additional Experience
2008 - 2009 ~1 yr

Eesti Energia As (Estonian Energy) - Project Manager (Internship)

Additional Experience
Feb 2008 - May 2008
Team & coworkers

Colleagues at Socios.com

Other employees you can reach at socios.com. View company contacts for 15 employees →

3 education records

Kalev Salla education

Psychology & Advertisement And Imagology

Tallinn University
FAQ

Frequently asked questions about Kalev Salla

Quick answers generated from the profile data available on this page.

What company does Kalev Salla work for?

Kalev Salla works for Socios.com.

What is Kalev Salla's role at Socios.com?

Kalev Salla is listed as Marketing Leadership | Digital Transformation | CRM & Loyalty Strategist | Growth, Product & Brand Strategy at Socios.com.

What is Kalev Salla's email address?

AeroLeads has found 1 work email signal at @kindredgroup.com for Kalev Salla at Socios.com.

Where is Kalev Salla based?

Kalev Salla is based in London Area, United Kingdom, United Kingdom while working with Socios.com.

What companies has Kalev Salla worked for?

Kalev Salla has worked for Socios.Com, Chiliz, Kindred Group Plc, Unibet, and Additional Experience.

Who are Kalev Salla's colleagues at Socios.com?

Kalev Salla's colleagues at Socios.com include David Garcia Rios, Cristian Hernandez Melendez, Francesco Di Feo, Alberto Crespi, and Hüseyin Cahit.

How can I contact Kalev Salla?

You can use AeroLeads to view verified contact signals for Kalev Salla at Socios.com, including work email, phone, and LinkedIn data when available.

What schools did Kalev Salla attend?

Kalev Salla holds Level 7 - Marketing Leadership Programme - Post Graduate Diploma, Marketing from Cim | The Chartered Institute Of Marketing.

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