Kara Mangan Email & Phone Number

Cincinnati, Ohio, United States

Develop and drive strategic enablement programs with with Highspot customers and partners to help them achieve the greatest success and business outcomes through our sales enablement framework - leveraging content, sales plays, training, coaching, AI, conversation intelligence and scorecards in a meaningful, scalable and consistent way to drive results. Areas of expertise and focus: - Executive alignment for strategic sales enablement - Operational rigor and strategic framework to drive business outcomes - Sales Play strategy, development, execution and measurement for strategic initiatives - Learning design best practices, course / lesson development strategy, alignment to outcomes - Enablement platform site design and navigation best practices for engagement and adoption - Demonstration of business impact through platform adoption and value realization

Lead of a team of Sales Enablement professionals dedicated to driving organization strategic initiatives for merchant, banking and capital markets products and sales campaigns across Worldpay’s North American Enterprise, Bank, ISO, Integrated Payments, Payfac and eCommerce channels.Strategic responsibilities include:- Sales enablement delivery framework - Cross functional coordination across the Line of Business, External Partners, Marketing, Product, Finance and Operations for managed sales launch process to the field- Strategic messaging and positioning- Product positioning and packaging- Sales planning- Revenue realization schedule- Channel readiness preparation- Creation and management of Go To Market materials and tools- Training plan and development- Product / campaign roll outs- 360 feedback assessments for products/solutions

Cincinnati, Ohio Area

Manage the development, planning and execution of sales enablement strategies for key strategic initiatives for Worldpay’s merchant line of business. Responsibilities include:- Strategic initiative build outs - strategy, planning and execution- Retention and revenue optimization planning and execution- LOB journey mapping for value based messaging, solution selling content and electronic sales tools - Disciplined sales framework development and implementation across multiple sales channels with actionable sales planning, coaching and partner engagement - Multi-million dollar strategic sales campaign planning and execution

Cincinnati, Ohio Area

Established Vantiv’s name in the marketplace during the company’s brand transition while driving all strategic creative decisions for product naming and brand architecture for acquired brands and bank sales channels. Strategic responsibilities include:- Brand management including visual, voice and messaging guidelines- Creation, writing and design of all marketing collateral- Creation, execution and tracking of multi-channel marketing campaigns (direct mail, email, telesales, web)- Product marketing support for all merchant products- Web content management and navigation - Media placement, design, and messaging- Presentation development to support Sales and Relationship Management teams- Development and execution of webinar and other client development strategies- Lead generation and data mining

Cincinnati, Ohio Area

Responsible for developing and executing strategic marketing plans for the merchant line of business to drive revenue through new client acquisition and cross-sell and retention of existing partners. Strategic responsibilities include:- Brand management including visual, voice and messaging guidelines- Creation, writing and design of all marketing collateral- Creation, execution and tracking of multi-channel marketing campaigns (direct mail, email, telesales, web)- Product marketing support for all merchant products- Web content management and navigation - Media placement, design, and messaging- Presentation development to support Sales and Relationship Management teams- Development and execution of webinar and other client development strategies- Lead generation and data mining

Cincinnati, Ohio Area

- Lead strategic cross-functional sales support to foster a more holistic view of our customer’s needs in the market place - including partnerships with referral partners- Developed lead generation and marketing efforts/analytics to support the Affiliate sales channel.- Formulated strategic and tactical initiatives to drive sales and revenue.- Worked with Corporate Marketing, Portfolio Management and Sales Directors to develop promotional campaigns.- Developed and rolled-out incentive compensation plans for Inside Sales and Affiliate Sales channels

- Managed the development and implementation of pricing, interchange management, and general portfolio strategies in support of the national, commercial, and retail merchant acquiring business. - Managed and implemented semi-annual network interchange system releases- Created pricing and profitability models to support new pricing strategies- Consulted with merchants regarding operational changes to reduce card acceptance costs

Cincinnati, Ohio Area

- Managed team of approximately 20 Relationship Managers responsible for a portfolio of merchants with over $45 billion in annual card sales.- Consistently increased revenue year over year through cross-sell opportunities and contract extensions- Directed team to achieve and surpass sales goals resulting in President’s Club honors for top sales performance - Maintained client attrition rate of less than 2% annually- Worked hand in hand with the IT and Product Development teams to design, implement, and sell several key products directly impacting bottom line results

Cincinnati, Ohio Area

- Monitored developments within the Retail and Card Not Present industry through close working relationships with merchant clients, industry associations, and representatives of card networks. - Worked with Visa and MasterCard on a comprehensive analysis and review of the challenges facing e-commerce merchants, resulting in the definition of several association operating regulations and best practices guides- Managed the business and data processing relationship for several key National merchant partners. - Acted as the primary point of contact for all merchant inquiries, striving to ensure customer satisfaction by providing consultative services for new technologies, products, cross sell and contract negotiations.