Seo Manager
Current✔️ Job Role : Define and build keyword lists based on clients objectives and market opportunitiesSet-up regular crawls on different platforms : website sanity checks with Oncrawl & Screaming FrogLeverage crawl / logs analysisConduct On and Off-page audits with spec lists of potential improvementsSpearhead new SEO oriented projects and feed SEO backlogDevelop platforms sanity monitoringStrengthen SEO non-regressions tests processesWork with Product Managers, UX, Content, and Web Developers in order to adhere to SEO best practices--💬 Summary :SEO AuditsSEO Strategy & Content PlanningSEO SpecificationsLink BuildingWebsite Performance MonitoringSEO Performance MonitoringProduct & SEO led Marketing : Obtain insights about customer usage of current products and collect data on newly released prototypes--🛠️ Toolbox : Website Insights > Analytics & Search Console | Tag Manager | OptimizeTechnical SEO > Screaming Frog & Oncrawl (Rocket Program Certified) KW Research & Market analysis > Ahrefs & Semrush (Ahrefs prefered #sorrynotsorry)On-page performance > GTmetrix & LighthouseLookerstudio--⚡ Extras :SEA Campaign optimization & Monitoring (G.Ads / Facebook Ads / Linkedin Ads)--📚 Complementary courses : Oncrawl Rocket Program CertifiedAtelier Cocon Sémantique (Topic Cluster) with L.Bourrelly