Karan Rosha Email & Phone Number

Nairobi County, Kenya

Mumbai, Maharashtra, India

• Product-Line Lead for all markets outside India, managing the Product & Marketing Strategy for Pickups, Small Commercial Vehicles and Commercial Vans. Additional charge of driving the restructuring process of the.
• Responsible for achieving Top-Line and Bottom-Line targets and growth aspirations for the Product Line.
• Lead for Sales, Product & Brand Strategy for the product line across 44 countries Tata Motors operates in.
• Manage the “Product life Cycle” for the… Show more Product-Line Lead for all markets outside India, managing the Product & Marketing Strategy for Pickups, Small Commercial Vehicles and Commercial Vans. Additional.
• Manage the “Product life Cycle” for the Product Line including initiation of New Generation products and upgrades in ever changing markets.
• Develop & Deploy Market Entry strategy with objective of Building a sustainable & long-term business for the product line. Ensure implementation of Go-to- Market strategy including regulatory and other compliances.

Bangkok, Bangkok City, Thailand

• Tata Motors started its operations in Thailand in 2008 and was making losses from inception with high product recall and failing brand presence. Tasked with the responsibility of restructuring the business to ensure.
• Responsible for Bottom line objectives to be met on a sustainable basis.
• Move to a trading model to increase the product portfolio for optimum product offering in the market.
• Rejig the Dealer… Show more Tata Motors started its operations in Thailand in 2008 and was making losses from inception with high product recall and failing brand presence. Tasked with the responsibility of.
• Rejig the Dealer Network to move towards handling a larger portfolio of commercial vehicles sales and service.
• Restructure and optimize costs to ensure sustainable business keeping in mind market volatility.

Bangkok Metropolitan Area, Thailand

• Part of the team deputed in 2013 to formulate and sphere head turnaround through a 3-prong strategy encompassing Short, Medium & Long-Term Goals.
• Responsible for Sales, Marketing, Network, Product and Manufacturing Strategy.
• Develop & deploy strategy to achieve Volume & Contribution targets by entering new segments & markets with contribution enhancement through Used Car Business, Fully Built Solutions, Insurance opportunities etc.
• Handling a marketing budget of US$ 5.3 Million… Show more Part of the team deputed in 2013 to formulate and sphere head turnaround through a 3-prong strategy encompassing Short, Medium & Long-Term Goals.
• Handling a marketing budget of US$ 5.3 Million for FY’18 towards ATL, BTL & other media.
• Managed relationship with Key banks and financiers to ensure healthy supply of Retail and Channel financing opportunities.

Mumbai Area, India

• Main responsibilities:Sales & Marketing Lead for the India business, handling the Product & Marketing Strategy for Pickups & Sub 1-ton segment, which constituted the largest portfolio by revenue & volume in FY’12 &.
• Responsible for Creating Pan-India Sales Growth Strategy including product mix, marketing plan, and critical path for achieving volume and contribution objective.
• Handled a marketing budget of US$ 18.6 million for FY’13 towards ATL, BTL & other… Show more Main responsibilities:Sales & Marketing Lead for the India business, handling the Product & Marketing Strategy for Pickups &.
• Handled a marketing budget of US$ 18.6 million for FY’13 towards ATL, BTL & other media.
• Managing and leading the SCV Cargo team of 97+ including direct reports 4 Regional Sales Managers & 9 people in the Product Management Team.
• Part of the team designing the next 5 years’ strategy for Commercial Vehicle Business w.r.t product & capacity planning, sourcing & other multiple variables affecting business.

Bengaluru Area, India

• Main ResponsibilitiesDriving business for Pickups & Sub 1-ton segment in 4 states of Southern India, the largest Region of the sub-continent, through a team of 30 - 12 Area Managers & 14 Territory Sales Managers & 4.
• Responsible for Volume and Market share for brands like “Tata Ace” & “207 Pickups” in a highly competitive market with initial onslaught for global OEM’s like Nissan and Mahindra.
• Ensure Channel Partner expansion and profitable growth with focus of… Show more Main ResponsibilitiesDriving business for Pickups & Sub 1-ton segment in 4 states of Southern India, the largest Region of the.
• Ensure Channel Partner expansion and profitable growth with focus of Pickups & Sub 1-ton segment.
• Responsible for ATL and BTL marketing activities within the region to ensure optimum Brand Presence.
• Ensure supply of Retail Financing for all customer profiles in diverse geographies of the region. Achievements:

Pune Area, India

Responsible for commercial vehicle sales and customer care in the 2 states of western India with a team of 6 Territory Managers and 7 Customer Support engineers. Driving Dealer viability and growth in 16 dealerships in the states with focus on Sales and Customer Care processes including recruitment and training for their teams

Mumbai Area, India

Responsible for Light commercial vehicle sales in the financial capital city of Mumbai with focus on Dealer viability and growth in 2 dealerships. Sphere-headed replacement demand created by government lead vehicle scrapping and achieved 4% increase in market share. Additionally, handling a direct Sales Team of 12 people in Mumbai.

Ahmedabad | Bengaluru | Chennai, India

Career Growth(Nov 2000 - Jan 2002) Business Manager (Gujarat), Ahmedabad(Oct 1998 – Nov 2000) Manager Sales (Bangalore & Karnataka), Bengaluru(Jan 1997 – Oct 1998) Assistant Sales Manager (Chennai, North Tamil Nadu & Kerala), ChennaiAssociated with the Indian subsidiary of Yamaha Motor Company, formed in 2008 as a joint venture with Escorts and engaged in.

Pgdbm, Marketing

System Software Management

Bachelor Of Commerce (B.Com.), Business/Commerce, General

Education record