Kara Wallace Email & Phone Number

Chattanooga, Tn, Us

Collegedale, Tennessee, United States

Collegedale, Tennessee, United States

Greater Nashville Area, Tn

• Work with independent wholesale distributors and retailers to grow sales in the district. • Build strong business relationships with independent wholesale distributors and retailers. • Identify and pursue sales and opportunities. • Present sales and opportunities and results to wholesale distributors and retailer management. • Act as liaison on behalf of McKee Foods to both the wholesalers and retailers. • Encourage existing wholesalers to grow sales through the addition of sales vehicles and employees. • Recruit and appoint quality candidates to distributorships. • Offer and provide orientation to new independent wholesale distributors. • Communicate and demonstrate best business practices to independent distributors

Us Locations

• Served as the key marketing contact for Domestic franchisees.• Developed local and national marketing plans• Trained and empowered franchise owners and their teams to represent the brand effectively and correctly• Key Contact for New Store Opening planning and activation for Company and Franchise stores• Coached, developed and trained franchise owners and their team in building a culture of “Local Relationship Marketing” in their shops and trade area. • Established strong relationships with excellent communication with the franchise owners and their teams. Developed a competitive intrusion plan for Krispy Kreme stores who are down in their markets.

Greater Nashville Area, Tn

• Created and led a culture of LRM (Local Relationship Marketing) in the Nashville Area• Developed annual Marketing Plans with Market Manager and Marketing Director.• Developed and measured ROI on market-wide partnerships and events that drive traffic and build the brand.• Trained and led shop teams in conjunction with the Market Manager on LRM planning including identifying sales building needs, trade area analysis, identifying partners, and applying efficient LRM tactics to those partners.• Managed marketing and discount budget to insure sales building tactics fit within budget parameters.• Analyzed sales and profit reporting to anticipate trends in underperforming stores/markets and adjust marketing plans accordingly. • Developed and led execution of New Store Opening plans.

Bachelor Of Science, Corporate Communications

Activities and Societies: Chi Omega Women's Fraternity, Order of Omega, Omicron Delta Kappa, Public Relations Student Society of America

Education record