Karen Lloyd

Karen Lloyd Email and Phone Number

Marketing Executive specializing in client relations, strategic development and tactical execution @ Henkel
bogotá d.c., bogota d.c., colombia
Karen Lloyd's Location
New York, New York, United States, United States
Karen Lloyd's Contact Details

Karen Lloyd personal email

n/a
About Karen Lloyd

I'm a committed account leader with over 12 years experience across a variety of industries. I have excellent problem-solving skills and have executed ominichannel plans based on solid strategic thinking and collaborative input.

Karen Lloyd's Current Company Details
Henkel

Henkel

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Marketing Executive specializing in client relations, strategic development and tactical execution
bogotá d.c., bogota d.c., colombia
Website:
henkel.com
Employees:
35205
Karen Lloyd Work Experience Details
  • Henkel
    Associate Brand Manager
    Henkel Oct 2024 - Present
  • Dentsu Creative
    Senior Director
    Dentsu Creative Apr 2023 - Oct 2024
    American Express
  • Dentsu Creative
    Account Director
    Dentsu Creative Jan 2021 - Mar 2023
    Burt's Bees, Fresh Step
  • Gigante Vaz Partners
    Account Director
    Gigante Vaz Partners Jul 2018 - Dec 2020
    New York, New York
    Global account lead for $1B international, B2B company, supervising multilingual collateral creation and digital media advertising campaignsOriginate SOWs, budgeting, production timelines with 24-hour turnround times, launch and sustaining schedulingAnnual strategy planning for short-term and long-term goals for B2B and B2C clients with small to mid-sized budgetsDevelopment of targeted campaign for B2C client to attract a new customer base and increase brand awarenessAnalyzed… Show more Global account lead for $1B international, B2B company, supervising multilingual collateral creation and digital media advertising campaignsOriginate SOWs, budgeting, production timelines with 24-hour turnround times, launch and sustaining schedulingAnnual strategy planning for short-term and long-term goals for B2B and B2C clients with small to mid-sized budgetsDevelopment of targeted campaign for B2C client to attract a new customer base and increase brand awarenessAnalyzed monthly metrics report and created monthly action plans for stronger social media engagementLed UX/UI team to create a new proposal design for high net worth target Show less
  • Gigante Vaz Partners
    Associate Account Director
    Gigante Vaz Partners Jul 2013 - Jul 2018
    New York, New York
    Initiated, developed and directed social media persona across major platforms (Facebook, Twitter, YouTube, Instagram, LinkedIn, Foursquare, Pinterest) for B2B clientCreated distinct social media strategies for corporate and C-suite personnelComposed a common scenarios matrix to streamline community managementDeveloped successful B2B influencer campaign
  • Gigante Vaz Partners
    Account Supervisor
    Gigante Vaz Partners Jul 2011 - Jul 2013
    Day-to-day project manager, including coordination of extensive B2B industry campaign that included print, digital and outdoor mediaEvent manager, logistics and promotion of high-profile client eventsWeekly development and review of content calendar (20-25 posts for corporate site and author platforms)
  • Boombox
    Account Supervisor
    Boombox Dec 2009 - Jun 2011
  • Wkp Spier
    Senior Account Executive
    Wkp Spier Apr 2001 - Jan 2009
    Initiated and managed advertising campaigns for publishers, hospitality and non-profit clients (includes budgeting, writing creative briefs, client presentation and media vendor negotiation)Handled over 80 campaigns per yearManaged the agency's summer intern programInvolved in multicultural marketing efforts and new business projects
  • Mindshare
    Media Planner
    Mindshare Oct 1997 - Apr 2001
    Created strategic and incremental spend plans for financial (American Express) and packaged goods Huggies) products. Compiled and analyzed RFP responses for efficiency and editorial synergy. Conducted and presented bi-annual print audits and negotiated short rates, positioning and added value.

Karen Lloyd Skills

Advertising Integrated Marketing B2b Marketing Communications Social Media Marketing Email Marketing Online Advertising Client Services Digital Strategy Online Marketing Media Planning Marketing New Business Development Interactive Marketing Google Suite Microsoft Office Project Management Software

Karen Lloyd Education Details

Frequently Asked Questions about Karen Lloyd

What company does Karen Lloyd work for?

Karen Lloyd works for Henkel

What is Karen Lloyd's role at the current company?

Karen Lloyd's current role is Marketing Executive specializing in client relations, strategic development and tactical execution.

What is Karen Lloyd's email address?

Karen Lloyd's email address is ka****@****wen.com

What is Karen Lloyd's direct phone number?

Karen Lloyd's direct phone number is +121234*****

What schools did Karen Lloyd attend?

Karen Lloyd attended Ithaca College, Columbia University In The City Of New York.

What are some of Karen Lloyd's interests?

Karen Lloyd has interest in Children, Cooking, Politics, Education, Mentoring, Health.

What skills is Karen Lloyd known for?

Karen Lloyd has skills like Advertising, Integrated Marketing, B2b, Marketing Communications, Social Media Marketing, Email Marketing, Online Advertising, Client Services, Digital Strategy, Online Marketing, Media Planning, Marketing.

Who are Karen Lloyd's colleagues?

Karen Lloyd's colleagues are Mark Farkas, Sven Materne, Hussam Ahmad, Ewelina Reif, Marian Zaler, Rose Lyn Paras, Daniel Egúsquiza.

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