As the CEO of Predictive UX, I am proud to lead a company at the forefront of ethical AI and data science innovation. Our mission is to empower organizations with human-centered design principles, ensuring that AI applications are developed responsibly and inclusively. Our platform, Design Well, stands as a testament to our commitment to ethical AI, offering comprehensive scoring and certification based on over 200 human-factor and DEI criteria. This ensures our clients not only meet regulatory standards but also embrace the ethical implications of AI in their operations.Founded in 2016, we started out as a UX firm and initially focused on my area of expertise, UX for enterprise knowledge applications. More recently, we pivoted into a data science company with a human-first approach to complex data systems - and I'm glad we did because our unique background in UX, knowledge management, and data puts our team in a prime position to help companies embrace the many challenges that are ahead with AI. With our expertise in designing and developing AI and data-rich enterprise software, knowledge and information systems, and SaaS products, we excel at product ideation, integrating data systems, designing complex workflows, and creating ethical, award-winning user experiences.

I founded PEACHLY to connect creatives, entrepreneurs, adventurers, and leaders to inspiring people, new ideas, and uniquely local experiences. Our mission is to bring the community together in a more meaningful way so people can build stronger relationships and find greater fulfillment in life. With the pandemic, challenges in reaching enough people, and the growth of Predictive UX, I decided to put PEACHLY on hold and focus full-time on Predictive UX for the time being, but we will be back!

Authored business plan and marketing strategy, managed logo design, developed user experience strategy, designed and coded website, designed and managed online and print advertising campaigns and hired staff – efforts resulted in successful company launch, strategic partnerships, brand awareness and initial customer lists.

Developed high-impact C-level presentations, project schedules, communications plans and swim-lane roadmaps to support funding of Enterprise Command Center to reduce IT support costs, captured managed services opportunities to spearhead further reduction in IT staffing, responsible for C-level performance reports on planned vs. actual costs and variances for $81M budget. Managed department re-org preparation and planning, communications and SharePoint sites.

Designed budget report for CIO to use in communications with CFO showing IT investments, project status, ownership and duration (quarter over quarter) tied to expected financial outcomes. Achieved performance transparency across all IT investments within 90-days through the design and production of IT portfolio reports tracking key metrics tied to specific business outcomes. Drafted approach to rolling resource re-forecasting to increase visibility from 5- to 90-day view.

Launched DC-practice to include authoring five-year strategic plan, hiring and managing staff of seven direct reports, authoring RFP responses, managing professional partnerships and servicing multiple client accounts. Won professional services contracts worth over $6M in revenue within first 18 months of employment. - Client Work -National Geographic Digital Media: Improved leadership visibility and communication by establishing Steering Committee, Project Review Board and serving on SEO Board for multi-million dollar Vignette portal and CMS program. Reduced time to market by establishing project management and requirements best practices, work product templates and co-leading the development of a Project Management Office (PMO). Directed content audit, gap analysis, requirements, wireframes development and provided project management for seven sites migrating to the Vignette content management and portal platform. Consulted across Digital Media Group on asset management and video integration, conducted full-length study on processes to publish content and recommended time to market improvements.The World Bank: Led requirements, wireframe development and project management of on-site and remote teams in launch of four multiple language sites for The Microfinance Gateway in support of the Consultative Group to Assist the Poor initiative funded by the Bill and Melinda Gates Foundation, the sites were built on the Vignette Collaboration platform. Provided usability expertise on the design of The Microfinance Gateway, the design considers portal best practices and re-usability across Arabic, French, Spanish and English sites. Liaison to partner vendor, EDS, working alongside EDS PMO to deploy sites.

Requirements and project management SME, identified and managed resource and knowledge gaps for Vignette portal and CMS implementation. Singled-out to plan and oversee training and Vignette content migration for 12 DHS/USCIS employees. Key contributor in Merlin’s achievement of CMMI Level 3 by filling role as Requirements Development and Requirements Management process area lead, contributing team member for Product Integration and Configuration Management process areas. Mapped DHS SDLC to CMMI process areas.

Worked with Nextel & IBM to develop new brand theme, user centered design, wireframes and taxonomy/information architecture for intranet using Vignette portal and CMS. The site subsequently received the Dalton Pen Award, March 2005 and APEX Grand Award, July 2005. Performed in-depth competitor and audience analysis for sales portal to define business goals, requirements, wireframes and user experience as input into overarching content strategy for Vignette portal and CMS. Conducted heuristic evaluation of Nextel's custom balanced scorecard application. Responsible for project management, business analysis, requirements, taxonomy, user centered design, wireframes and application configuration resulting in the successful launch of multiple projects.