Karen Saavedra Email & Phone Number

I am a bilingual Social Communicator and Journalist with over 13 years of experience in organizational communication (internal and external), public relations, event development, and below-the-line activations. My expertise spans across various industries including consumer goods, retail, technology, banking, automotive, and agencies.Experience:Organizational Communication:- Develop and implement effective internal and external communication strategies.- Craft compelling messaging for diverse stakeholders, ensuring consistent brand representation.- Manage internal communication channels, such as newsletters, intranets, and employee engagement platforms.- Coordinate media relations and handle press releases.Public Relations:- Cultivate and maintain relationships with key media contacts and influencers.- Develop PR campaigns to enhance brand visibility and manage crisis communications.- Monitor industry trends and leverage opportunities for proactive media coverage.- Coordinate press conferences, interviews, and media events.Event Production and BTL Activations:- Conceptualize and execute high-impact events and activations, both online and offline.- Manage end-to-end event logistics, including budgeting, vendor selection, and on-site coordination.- Collaborate with cross-functional teams to ensure seamless event experiences.- Utilize data-driven insights to measure event success and optimize future strategies.