Karen Larson Email & Phone Number

Greater Minneapolis-St. Paul Area

Lead execution of 3M global packaging through production art, approvals and to print.

Minneapolis, Minnesota, United States

Oversees sourcing, production and distribution of RiverSource printed marketing materials and merchandise – including: managing and oversight of sales literature budgets; forecasting of materials and management of logistics for kit builds; print production; and mailing projects. Contributes to programs such as product launches for both insurance and annuity marketing. Go-to for event-related projects. Collaborates with the product marketing, brand and creative and meeting and events teams… Show more Oversees sourcing, production and distribution of RiverSource printed marketing materials and merchandise – including: managing and oversight of sales literature budgets; forecasting of materials and management of logistics for kit builds; print production; and mailing projects. Contributes to programs such as product launches for both insurance and annuity marketing. Go-to for event-related projects. Collaborates with the product marketing, brand and creative and meeting and events teams for wholesaler and advisor-facing events. Show less

Chanhassen, Minnesota

Manage production of printed materials and print related services. Maintain active customer engagement through all stages of the manufacturing process from initial contact through final disposition of the product.

Greater Minneapolis-St. Paul Area

Managed artwork production projects in support of 3M Consumer Packaging Group and Construction and Home Improvement retail sales teams. Worked closely with 3M marketing and other cross-functional partners to establish packaging needs and timing, Led projects through artwork production process and managed projects involving 3D sales renderings and mockups. Advised on print production for new creative concepts and brand refreshes.

1000 Nicollet Mall, Minneapolis, Mn

Managed print projects in support of Target owned brands packaging by vetting creative concepts and advising on how best to achieve designs on press. Collaborated with internal and external partners and led cross-functional meetings to troubleshoot and problem-solve to produce high quality packaging on time and within budget. Critically reviewed color and contributed to improvements in Target’s packaging program by helping establish and enforce brand standards, print specifications, and color… Show more Managed print projects in support of Target owned brands packaging by vetting creative concepts and advising on how best to achieve designs on press. Collaborated with internal and external partners and led cross-functional meetings to troubleshoot and problem-solve to produce high quality packaging on time and within budget. Critically reviewed color and contributed to improvements in Target’s packaging program by helping establish and enforce brand standards, print specifications, and color management measures. Show less