Karim Itani Email and Phone Number
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An experienced digital marketing specialist/analyst passionate about gathering, managing, and analyzing data and driving innovative, result oriented digital marketing campaigns, with a successful track record in leading SEM campaigns and data mining for a variety of organizations including multi-national companies such as Microsoft.
Tiktok
View- Website:
- tiktok.com
- Employees:
- 73474
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Client Solutions Lead - Gov | Telco I Media | Finserv | Real EstateTiktokUnited Arab Emirates
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Client Solutions Lead - Gov | Telco I Media | Finserv | Real EstateTiktok For Business Mena Apr 2024 - PresentDubai, United Arab Emirates -
Senior Client Solutions Manager - Government/Tourism/Real Estate & FintechTiktok May 2022 - Sep 2024Dubai, United Arab Emirates
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Client Solutions Manager - Government & TourismTiktok Apr 2020 - May 2022Dubai, United Arab Emirates
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Senior Digital Performance Lead - Mastercard, Philips, One&Only ResortsIprospect Sep 2018 - Apr 2020DubaiHandling all social and SEM campaigns for Mastercard and Philips. -
Digital Media Lead - Mastercard & BurberryCarat Jan 2018 - Oct 2018Dubai, United Arab Emirates> Developing & executing media plans for Mastercard (MENA & Sub-Saharan Africa) and Burberry (MENA) with budgets exceeding $500K.> Being Main point of contact for designated clients and responsive to all client requests and inquiries, while working closely with publishers/vendors to develop productive working relationships that drive results for clients.> Reviewing client briefs and setting planning process in motion that includes selecting appropriate media platforms and developing target segments to leverage based on client’s feedback and campaign objectives.> Working with Creative team on ad development to ensure creative is delivered to spec and supports media strategy while ensuring social tracking, audience building, and billing is setup prior to campaign launch.> Working with Analytics and Ad Ops team for any tagging/reporting requirements, and drawing critical analysis from data to recommend optimizations to improve campaign performance. -
Data Site Analyst - EcommerceOsn Apr 2016 - Jan 2018Dubai Media CityReporting to the CMO and to the head of online sales/leads, this role is comprised of several functions within the digital spectrum, mainly being:A- Reporting B- Google Analytics C- A/B testing & heat mappingA) Reporting: > Developing visually structured reports through MS Excel for various stakeholders such as finance, PR, Sales, and Content Marketing with different requirements about the website performance, consumer journey, and post campaign analysis.> Efficiency and agility in reporting, being more than familiar with MS Excel to develop reports in a short span of time, manipulating the data with nifty keyboard shortcuts.B) Google Analytics:> Full single ownership of the GA account for the OSN website, creating several properties for various objectives (testing, backups, display)> Custom made dashboards and reports to facilitate the analysis process and visually interpreting the data. Executive level dashboards displayed for the CMO.> E-commerce tracking added to GA to keep track of purchases and several methods of payments on multiple devices.> Advanced goal creations to fully understand the journey funnel and the various bounces from different points of entry.> Advanced segments creations to be integrated with Google Adwords for remarketing purposes, and for understanding online behavior on site.C) A/B Testing & Heat mapping:> In charge of performing A/B, A/A, Multivariate testing on the site using an acquired tool for such capabilities, where hypotheses are being put in motion for various reasons (decreasing the bounce rate, increasing the likelihood of scrolling, probing into intent to purchase, exit retention modals) all in effort to understand and guide a better path for the user.> In charge of heat mapping and identifying the potential areas of user engagements on the site, which helps in probing more about the effectiveness of the site and enhancing the purpose of those potential areas. -
Digital Performance ExecutiveIprospect Jan 2014 - Apr 2016United Arab EmiratesHandling Microsoft SEM Accounts (Consumer Products, Business Solutions, and Microsoft Nokia Devices) for MENA Region (14+ countries) and the following tasks:• Providing weekly reports for Global and local clients.• Launching new campaigns (GDN/Search/YouTube) across different Regions(Levant, North Africa, and LGCC) for several big clients including Reebok and Shangri-La hotels• Managing the bids and budgets for campaigns that have been put live.• Performing day to day SEM optimizations (adjusting CPC, reviewing and editing ad-copies, trafficking new keywords where it’s needed,etc...)• Managing the Arabic section for several accounts and aiding other colleagues with requests for Arabic translation when needed.
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Resident AssistantAmerican University Of Beirut Oct 2010 - Jul 2013Lebanon, BeirutAssisting residents by answering inquiries while answering and transferring phone calls and maintaining the implementation of dormitory rules and regulations.
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Digital Media PlannerCarat Jul 2012 - Aug 2012Dubai Media CityCreating Media plans for clients including Nokia and learning various techniques in advertising through social websites. In addition to meeting regularly with new clients in order to obtain their insight and turn it into a well creative advertisement.
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Supervisor, Food Quality And Staff ManagementAl Safadi Restaurant Jul 2011 - Aug 2011Dubai, Sheikh Zayed RoadMonitoring staff behavior in regards to customer service and maintaining the implementation of quality improvement standards in order to provide the ultimate dinning experience for our customers.
Karim Itani Skills
Karim Itani Education Details
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Marketing/Marketing Management, General -
Al Mawakeb School12
Frequently Asked Questions about Karim Itani
What company does Karim Itani work for?
Karim Itani works for Tiktok
What is Karim Itani's role at the current company?
Karim Itani's current role is Client Solutions Lead - Gov | Telco I Media | FinServ | Real Estate.
What is Karim Itani's email address?
Karim Itani's email address is ka****@****osn.com
What is Karim Itani's direct phone number?
Karim Itani's direct phone number is +971436*****
What schools did Karim Itani attend?
Karim Itani attended American University Of Beirut, Al Mawakeb School.
What are some of Karim Itani's interests?
Karim Itani has interest in Social Services, Social Media, Marketing, Management Training, New Technologies.
What skills is Karim Itani known for?
Karim Itani has skills like Microsoft Word, Customer Service, Research, Microsoft Excel, Powerpoint, Microsoft Office, English, Windows, Teamwork, Facebook, Marketing, Advertising.
Who are Karim Itani's colleagues?
Karim Itani's colleagues are 马清霞, Joel Paris, Yassine Mejri, Wei Yee, John Teo, Ratiram Verma, Owen Linders, Nasira Bibi.
Not the Karim Itani you were looking for?
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Karim Itani
Online Sales Functionalities Manager @ Du | Certified Digital Marketing ProfessionalDubai, United Arab Emirates1virginmegastore.sa -
1inkript.com -
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