Karim Aboud Email & Phone Number

United States

Boca Raton, Florida

Miami/Fort Lauderdale Area

• Responsible for the Caribbean Territory consisting of 14 islands with $4.1M in annual sales.
• Presented, negotiated and coordinated brand launches and promotions in TR in order to execute the company’s sales and marketing event calendars. (Hermes, Bulgari and BPI – Issey Miyake, Elie Saab, Narciso Rodriguez.
• Successfully launched four new fragrances across the Caribbean – shipping in sufficient stock, directing BA’s with launch goals and managing re-orders.
• Implemented various incentives and sell out events achieving top increases to LY (up 40% to LY)  Maintained relationships with account buyers in order to achieve sell-in/sell-out targets and keep brands top of mind.
• Organized training sessions with BA’s and sales staff. (Training location/In-store) This included, along with the support of Marketing department: o Preparation of session (Information for new novelties, discount.
• Implemented Merchandising: Managed space allocation for Essence’s Brands at the point of sales in order to improve brand visibility as well as negotiated windows for new launches.

• Promoted to District Coordinator to expand Men’s Division across Southeast Territory. ( Florida, Georgia, Puerto Rico, N. Carolina, and S. Carolina)
• Expanded responsibility from an initial 3 to 5 major accounts: Bloomingdales, Saks, Neiman’s, Nordstrom’s and Macy’s
• Increased travel to 75% covering 35 stores | $3.0 million in annual sales volume.
• Support the development of 5 retail partner Selling Specialists in strategies to drive sales.
• Developed initial Men’s Division product knowledge/sales training materials for Shop Specialists and Retail Partners.
• Train Retail Partners on product knowledge and brand standards, to ensure consistent delivery of customer service and other company standards through various monthly, quarterly and seasonal training seminars.

• Supported District Manager with all aspects of operations for 45 stores grossing $60 Million in annual sales volume, including three major accounts; Macys, Dillard’s and Bloomingdales. ( (Miami through Naples, FL)
• Assisted in management and development of 22 direct reports | Shop Managers | who achieve established sales goals and customer service objectives
• Achieved sales plan by executing visits to doors as laid out in frequency | 50% Travel
• Trained Retail Partners on product knowledge and brand standards, to ensure consistent delivery of customer service and other company standards through various monthly, quarterly and seasonal training seminars
• Met sales goals by working with Regional Director, Corp Office and Retail Partners on a consistent basis to identify and communicate ideas and opportunities to drive sales for the District
• Analyzed sales reports to determine the needs of the business and set business strategies

Miami International Mall

• Michael Kors – Trainer of the Year | 2012
• Grew sales volume for Miami International from 500k to 2.9 Million in one year
• Consistently met and surpassed monthly sales goals by more than 15%
• Kept an average of +260% to last year shop numbers
• Coordinated special events in shop-in-shop to increase full price sales and gain new clients
• Motivated retail partner selling specialists to meet and exceed sales and productivity goals, ensured they were fluent in all aspects of the business

Macy's South Beach

• Responsible for all functions of running the business and facilitating in-store growth and profitability during the Holiday Season.
• Implemented corporate guidelines for customer service and visual design for mannequins and floor sets