Karina Siglev Valtersdorf

Karina Siglev Valtersdorf Email and Phone Number

Marketing Management @ Epson Danmark
denmark
Karina Siglev Valtersdorf's Location
Region Zealand, Denmark, Denmark
Karina Siglev Valtersdorf's Contact Details

Karina Siglev Valtersdorf work email

Karina Siglev Valtersdorf personal email

n/a
About Karina Siglev Valtersdorf

PROFESSIONALLYI am commercially minded, and I enjoy working both at a strategic level with goals and idea generation, as well as getting deeply involved in everyday tasks, ranging from big to small. I view tasks holistically in order to ensure growth, synergy and uniformity across all activities. My professional passions are marketing, business development, strategy, leadership, communication, branding and project management in all of its facets. I am driven by implementing already well-defined and established solutions, as well as identifying new creative alternative solutions while ensuring that we reach the target group, in turn driving clear short- and long-term results - always with focus on the good customer experience to ensure both retention as well as ambassadorship. As a project manager, I am experienced in management and motivation of employees and of specialist skills from external agencies and am also used to taking the lead and making the necessary decisions. I take pride in having both the big overview, as well as control of all the minor details and in following all concurrent tasks punctually to the end - every time. I don't do things by halves and expect the same from others.I am motivated by being able to work both independently but also by solving several tasks together with positive and committed colleagues who are passionate about the common goal. My colleagues know me to be highly structured, perfectionistic, solution oriented, and independent, but at the same time a helpful team player with consideration for those around me. They will also highlight my contribution to a great atmosphere at the office – it is my fundamental belief, that there must always be room for humor. When we thrive, we perform at our best. PERSONALLYAs a person, I am loyal, perfectionist, outgoing, humorous and I communicate honestly and directly. I live in the lovely, small town of Svogerslev just outside Roskilde. My private passions are movies in every imaginable genre, exiting books and audiobooks (especially crime, biographies and marketing non-fiction), keeping updated on trends and tendencies and really good food – ranging from gourmet restaurants to cooking at home with a nice glass of wine on the side. In addition, I love nice long walks in the beautiful Danish nature and an occasional trip on my paddle board when the weather allows. What I cherish the most is spending time with friends and family – most importantly, my two absolutely amazing children Benedikte (2011) and Benjamin (2013).

Karina Siglev Valtersdorf's Current Company Details
Epson Danmark

Epson Danmark

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Marketing Management
denmark
Website:
epson.dk
Employees:
16
Karina Siglev Valtersdorf Work Experience Details
  • Epson Danmark
    Pr & Marketing Lead
    Epson Danmark Sep 2024 - Present
    Brøndby Kommune, Region Hovedstaden, Danmark
    I am responsible for supporting our local sales teams by adjusting and implementing central marketing plans tailored to the Danish market. Another key aspect of my role is driving PR and SoMe strategies, overseeing channel and end-user communication, and making sure everything aligns with Epson’s brand and business goals.I am also responsible for coordinating local sponsorships and events, such as roadshows and exhibitions, which help strengthen our relationships with partners and end users.Budget management is off course crucial in my role, where I plan and forecast marketing expenditures to maximize return on investment and ensure that all activities meet their key performance indicators. This position allows me to collaborate with both local and central teams, leveraging my experience in PR, social media, marketing and communication to contribute to Epson's continued success in the Danish market.I take pride in making sure that all material is on message, on brand, on time and within budget.
  • Friendship Europe Aps
    Partner
    Friendship Europe Aps Aug 2019 - Present
    Active board member with a focus in business developement
  • Autenta - Støttende Indsatser
    Strategic Advisor
    Autenta - Støttende Indsatser Nov 2023 - Sep 2024
    External advisor on strategy, brand and business model in relation to start-up of new business in December 2023. Ongoing advice regarding the continued business development as well as tasks within e.g. website, visual identity and social media presence.
  • Stihl
    Marketing Lead
    Stihl Oct 2018 - Oct 2023
    Brøndby
    I worked both with B2C and B2B with more than 150 Danish dealers who sell STIHL products to private and professional users. I was responsible for the daily marketing activities in Denmark and reported to the Nordic Marketing Manager. I had a close collaboration with my colleagues in Sweden, Norway and Finland, where I was also part of several cross-market projects, ensuring synergy across the Nordics. Everything was done in accordance with the overall strategy laid out by the head office in Germany, with whom I also collaborated directly. I had many contacts both with dealers, internal colleagues and to a number of external partners, medias and agencies. Thus, the role has developed my skills within stakeholder management. My tasks were many and versatile – ranging from brainstorming on strategy and projects with management, colleagues and agencies to hands-on tasks within various marketing disciplines. This mixture of being involved to varying degrees within my area of interest and expertise, whether it be big or small, while being in charge of having a good overview and making sure everything aligns in the wider picture is exactly what drives me in my role. Not to forget the importance of being able to motivate and be inspired by other talented colleagues with the same passion for the common goal.I was involved in e.g. preparation and implementation of marketing plans, preparation and follow-up of marketing budget, coordination and support of local marketing activities at STIHL dealers, negotiation and activation of local media plan, planning and participation in fairs, project management of national and cross-Nordic projects, production of various visual material, coordination with media in regards to editorial product tests, text writing, translation, press contact, SoMe management, influencers, competitions, proofreading, POS, holding product and marketing lectures as well as updating the media base, websites, and other portals.Read recommendations below:
  • Ro'S Torv
    Marketing Coordinator
    Ro'S Torv Sep 2008 - Jul 2018
    I was responsible for the execution of RO's Torv's marketing and thus functioned as project manager for all campaigns. My tasks ranged from fixed marketing activities to ongoing strategic brainstorming with the center manager and the board, as well as other departments, partners and agencies.Campaigns - development and execution of campaigns including close collaboration with external specialists (SEO/SEM, SoMe etc.).Media - determination of media plans and contact with media agency and media (radio, cinema, mobile, TV, outdoor etc.)Print - development of print ads in collaboration with an advertising agency. Drafting editorial ads and press releases.Web - updating of content on the website (WordPress). Responsible for several website re-designs.Social - strategy and content on Facebook and Instagram in collaboration with agencies. Involved in the start-up of a loyalty-driving customer club (strategy and content).In-store - update and maintenance of in-store TV including layout of ads (Photoshop). Development of various POS material (banners, posters, wayfinders, flyers, etc.)Newsletters - write and send external newsletters and internal staff newsletters.Magazines - internal project manager with responsibility of planning and coordinating the content and publication of magazines in collaboration with agency. Proofreading and approval.Budget - budget responsibility and obtaining various offers.Events - idea development and execution of customer events, and extensive knowledge of the many tasks involved in setting up a successful event.Collaboration partners - contact with many different external partners – agencies, photographers, stylists, printers etc. Good experience in putting together the optimal agency mix in relation to best skills and prices.Training of personnel - responsible for student assistant as well as for training a number of new colleagues and introducing a new manager to various relevant tasks.Read recommendations below:
  • Le Medical Aps
    Partner
    Le Medical Aps Jan 2003 - Aug 2009
    Active board member with a focus in business developement (in August 2019 merged with Friendship Europe ApS)
  • Roskilde Bank
    Marketing Assistant
    Roskilde Bank Jan 2006 - Aug 2008
  • Finans Nord A/S
    Office Assistant
    Finans Nord A/S Aug 2002 - Dec 2005

Karina Siglev Valtersdorf Skills

Marketing Communications Marketing Strategy Business Strategy Digital Marketing Online Advertising Advertising Online Marketing Social Media Marketing Social Media Project Management Annoncering Onlineannoncering Forretningsstrategi Marketing Marketingsstrategi Sociale Medier Onlinemarketing Kundeservice Digitale Medier Forretningsudvikling Marketingledelse Pr Eventledelse Offline Online Projektledelse Magasiner Print Strategi Strategisk Kommunikation Digital Strategi Medie Strategi Struktur Projektstyring Administration Af Kampagne Blandede Medier Teamwork

Karina Siglev Valtersdorf Education Details

Frequently Asked Questions about Karina Siglev Valtersdorf

What company does Karina Siglev Valtersdorf work for?

Karina Siglev Valtersdorf works for Epson Danmark

What is Karina Siglev Valtersdorf's role at the current company?

Karina Siglev Valtersdorf's current role is Marketing Management.

What is Karina Siglev Valtersdorf's email address?

Karina Siglev Valtersdorf's email address is ks****@****torv.dk

What schools did Karina Siglev Valtersdorf attend?

Karina Siglev Valtersdorf attended Bigum&co, Copenhagen Business School, Copenhagen Business School, Roskilde Katedralskole, Gunslevholm Idrætsefterskole, Kirke Såby Skole.

What skills is Karina Siglev Valtersdorf known for?

Karina Siglev Valtersdorf has skills like Marketing Communications, Marketing Strategy, Business Strategy, Digital Marketing, Online Advertising, Advertising, Online Marketing, Social Media Marketing, Social Media, Project Management, Annoncering, Onlineannoncering.

Who are Karina Siglev Valtersdorf's colleagues?

Karina Siglev Valtersdorf's colleagues are Martin Due-Nymark, Iftekhar Butt, Martin Hansen, Flemming Olesen, Svend Erik Kristensen, Frank Krüger.

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