Karina Vildanova Email & Phone Number

Milan, It

• Conducted thorough market research and competitor analysis to identify content gaps and opportunities for differentiation.• Initiate communication with potential partners, presenting compelling value propositions and discussing potential collaboration opportunities.• Successfully enhanced online presence and engagement by creating and publishing relevant website articles, loss-leading products, and lead magnets, which contributed to a significant increase in web traffic and lead generation.• Developed and produced high-quality video and presentation materials for the educational course (career bootcamp).• Established and nurtured strong relationships with clients, resulting in increased customer satisfaction, loyalty, and repeat business.• Successfully negotiate and closed high-value deals, contributing significantly to the overall growth and profitability of the company.• Identified and capitalized on opportunities to cross-sell and up-sell additional products or services to key accounts, contributing to an increase in revenue and customer value.

Moscow, Russia

- Successfully organized a series of lectures by consulting experts for students of HSE University, attracting an average attendance of 100 students per lecture and receiving positive feedback on the relevance and quality of the content.- Coordinated a project defense session for students, ensuring smooth logistics and providing valuable networking opportunities for students and industry professionals.- Arranged meetings with offices in the CIS region, resulting in partnerships and collaborations that led to exchange of common marketing practices.- Updated internal and external corporate mailings, including copywriting and design.- Managed the corporate Instagram account, implementing a content strategy.- Actively communicated with universities to attract new interns.

Russia

- Implemented an exit interview process, resulting in the identification of key areas for improvement and subsequent implementation of measures that led to a 15% reduction in employee turnover.- Conducted an employee job satisfaction survey, with a participation rate of 80%, revealing areas of improvement in the corporate culture and guiding initiatives that resulted in a 10% increase in overall employee satisfaction.- Organized 3 corporate parties and 2 team-building events, leading to a 25% increase in employee engagement and improved team dynamics.- Created a Welcome book that facilitated new employees' adaptation, resulting in a 20% reduction in onboarding time and improved employee satisfaction.- Developed a comprehensive file access instruction guide, resulting in a 30% decrease in file retrieval time and improved efficiency in information sharing.- Implemented an automated database for the internal knowledge base, resulting in a 50% reduction in time spent searching for information and improved collaboration among team members.

St Petersburg, St Petersburg City, Russia

- Successfully documented new employee recruitment processes, resulting in improved efficiency and reduced onboarding time by 20%.- Implemented a comprehensive system for collection and archiving of HR documentation, leading to a 30% reduction in document retrieval time and ensuring compliance with data privacy regulations.

Master'S Degree, Public And Corporate Communications

Bachelor'S Degree, Human Resources Management/Personnel Administration, General, 5/5

Thesis: Development paths of Employer branding in a contemporary company