Karin Lacroix Email & Phone Number

Little Rock, Arkansas, United States

• Prospected and developed new business by identifying and targeting potential clients, growing a diverse and valuable customer base.• Generated leads and utilized CRM tools to track activity, manage relationships, and follow up on prospects effectively, ensuring a streamlined sales process.• Sold and set up new accounts from initial contact through onboarding, providing a smooth transition for clients and establishing a strong foundation for long-term partnership• Maintained and grew customer relationships by consistently engaging with clients, addressing needs, and identifying opportunities for expansion, leading to increased customer loyalty and revenue growth.

Los Angeles Metropolitan Area

Assembled and managed a talented team of 7 to spearhead daily initiatives, drive client engagement and increase customer retention.𝐊𝐞𝐲 𝐀𝐜𝐜𝐨𝐥𝐚𝐝𝐞𝐬➥ Generated and examined reports to identify areas for enhancement and achievements, delivering the findings to top-level management.➥ Fueled continuous quality improvement to slash employee onboarding time by +50%. ➥ Implemented SOPs and processes to produce a 30% increase in efficiency while reducing errors and customer escalations.➥ Focused on results to boost client onboarding experience and turnaround times from 20K units to 300K units into production per month. ➥ Supported the development of new employees by creating a comprehensive training and onboarding program; developed a training calendar to bring structure to training

Los Angeles, California, United States

Conducted thorough investigations of accounts, successfully transitioning dissatisfied customers seeking refunds into long-term satisfied customers. 𝐊𝐞𝐲 𝐀𝐜𝐜𝐨𝐥𝐚𝐝𝐞𝐬➥ Brought emphasis to customer escalations by creating a Customer Escalation SOP thereby reducing time from escalation to resolution by 50%.➥ Monitored account health and identified upselling and cross-selling opportunities within existing accounts, resulting in a 20% increase in revenue.➥ Increased units to production from 90k to 150k per month by monitoring key performance metrics, analyzing data, and preparing reports to track progress and inform decision-making.

Los Angeles Metropolitan Area

Collaborated with account managers, providing support, guidance, and resources to ensure efficient task completion and successful team efforts. 𝐊𝐞𝐲 𝐀𝐜𝐜𝐨𝐥𝐚𝐝𝐞𝐬➥ Investigated accounts to transition them from wanting a refund to being satisfied as a long-time ➥Improved the professionalism and performance of junior account managers through mentorship. ➥Supported the development of an automated client portal system vs. manual system to increase productivity by advocating for the internal and external user’s need.➥Managed a portfolio of key accounts, serving as the primary point of contact and building strong client relationships.➥Provided strategic guidance and recommendations to Account Managers, aligning Addressable's solutions with their client’s specific needs and goals.

San Dimas, California

Utilized social and emotional intelligence to facilitate client onboarding, working closely with them to comprehend their business requirements and deliver tailored solutions to overcome their challenges.𝐊𝐞𝐲 𝐀𝐜𝐜𝐨𝐥𝐚𝐝𝐞𝐬➥ Increased the number of accounts assigned from 20 to 80 accounts including key accounts. ➥ Conducted product demonstrations and training sessions to educate and onboard clients on the company's offerings.➥ Monitored customer satisfaction, resolved issues, and ensured timely delivery of services.

Little Rock, Arkansas

Created and set all financial workbooks for accruals, claims, monthly reporting, and special marketing funds. I preserved complete tracking data within databases and spreadsheets to ensure punctual payments and alignment with advertising programs. I arranged weekly reporting of sales teams, ROI, and CPS in juxtaposition with the program and total spending. I fostered productive relationships with stakeholders, including senior management, operational leadership, and sales teams. 𝐊𝐞𝐲 𝐀𝐜𝐜𝐨𝐥𝐚𝐝𝐞𝐬➥ Introduced 2 individual co-op programs with Viasat for retail channel and fulfillment network with 900+ participating retail locations. ➥ Demonstrated competent performance to process a high volume of claims amassing $10M+ throughout the 4 years at ~$150K+ per month with 0 losses. ➥ Exhibited leadership stature to orchestrate all facets of the Broadband Co-op Program for 4 consecutive years. ➥ Pivotal figure during the 3rd party processing center conversion; vital liaison with IT, business operational analysts, and vendors for program configuration from a manual to an automated system.

Little Rock, Arkansas Area

➥ Collaborated with clientele and sales teams to spearhead the collection of state sales tax resale certificates and reduce opportunities for financial liability. ➥ Conducted account audits to identify missing or outdated certificates; interfaced with clients via phone and email correspondence to collect updated certificates or required forms for various state compliances. ➥ Analyzed on-file certificates to ensure accuracy in alignment with company files and communicated with state revenue offices to confirm expiration.

Culver City, Ca

➥ Facilitated resolution of contractual compliance issues for approximately 300 affiliated partners. ➥ Compiled raw partner performance data and trends to seamlessly translate data into reportable metrics.➥ Articulately communicated with diverse internal and external staff members of all levels to effectively resolve compliance discrepancies. ➥ Coordinated with sales, advertising, and operations teams including executive leadership to drive shared company objectives and and create solutions to noncompliant affiliates.