Enterprise Marketing Manager
Current- Developing a comprehensive enterprise marketing strategy aligned with HP's overall business goals.- Planning, creating, and managing marketing campaigns tailored to enterprise customers. Collaborating with cross-functional teams, including product managers, sales, and creative teams, to ensure successful campaign execution.- Leading enterprise-level product launches, including developing go-to-market strategies, coordinating launch events, and creating product marketing collateral.- Overseeing digital marketing initiatives, including SEO, SEM, email marketing, and social media campaigns, to drive traffic, engagement, and lead generation within the enterprise customer base.- Collaborating closely with the sales team to provide them with the necessary tools, resources, and training to effectively engage with enterprise customers and prospects.- Managing the marketing budget for enterprise initiatives, ensuring cost-effective allocation of resources and a positive ROI.