Commercial Manager
San Diego, California
Fugro is the leading independent provider of geo-intelligence and asset integrity solutions for large constructions, infrastructure and natural resources. Fugro provides the technical data and information required to design, construct and maintain client’s structures and infrastructure in a safe, reliable and efficient manner. The Marine Geoservices group designs and carry out technical studies, surveys and investigations to establish the characteristics of marine development areas, sites and routes.Responsibilities included markets, products, and pricing strategy development; management of promotions, public relations, marketing and lead generation activities. Managed business development, tendering, and leads tracking processes. Conducted project risk assessment and developed mitigation plan for financial impact, currency exchange, and personnel security; oversaw contracts review and negotiations.In response to the O&G declining market identified new multi-billion-dollar market. Developed vision and strategy while drawing from international business development experience with multilateral development banks such as the World Bank and the Inter-American Development Bank to position Fugro for market leadership in coastal zone management. Current market estimates exceed $25B per annum in 5 to 10 years.Changed business development and marketing processes to incorporate industry best practices in consultative sales methods, thus appreciably improving lead to close procedures. Organized sales team in logical markets, aligned with their associated core competencies to effective results including significantly increasing win ratios.Developed strategy, led business development team, managed proposal development and contract negotiations to secure millions in new contracts.