Kate Hursh Email & Phone Number

Cincinnati, Oh, Us

Cincinnati, Ohio, United States

Cincinnati, Ohio, United States

• Responsible for project strategy and management, including project proposals, timelines, & budgets.• Projects include UX/UI design, web design & development, branding, print/digital marketing, & photography.Clients: Icon Marketing Communications, Canna Design Council, Oratoria Society of New York, Pomme Communications, OneSight, Start Something Bold, Cincinnati Song Initiative, 5 Boroughs Music Festival, Lynx Project, Music for All Seasons, & the Kentucky Engineering Group.

• Revamped and modernized the college’s marketing efforts, including leading the development of a new visual brand from the ground up, managing the brand’s visual cohesiveness and appearance college-wide, and playing a leading role in the development of a year-long, multi-media brand awareness campaign. • Worked with Director of Communications and Assistant VP to create new strategies and played a key role in ideating on two new initiatives, specifically digital media campaigns targeted towards prospective students & an Admitted Student Kit, encompassing targeted marketing collateral, prestigious financial aid awards, & social engagement opportunities, which have shown a 300% increase in early confirms to date.• Managed all creative projects for a team of three employees, set timelines, managed client communications and ensured all deliverables were met in a timely manner• Managed all creative for print, digital, social, and multi-media campaigns from concept to delivery, as well as managed freelance creative work.

• Worked closely with the Director of Communications to implement physical & digital touch-points along the college’s marketing funnels targeting prospective students & funnels targeting donors, while assisting in the development of communication flows.• Collaborated with the Office of Institutional Advancement and the Director of Communications to create fundraising and solicitation campaigns. Created the strategic visual direction as well as collaborated on the messaging around the college’s day of giving, which was a record breaking day in terms of funds raised and individual donors. • Managed the college’s Instagram presence; including content planning, creation, and social listening which resulted in a 75% engagement growth within the platform. • Managed all creative for print, digital, social, and multi-media campaigns from concept to delivery, as well as managed freelance creative work.

Richmond, Indiana, United States

• Brought the college’s alumni magazine online and created an interactive storytelling website that has the capability to serve both as an online magazine during times of publication as well as a hub for inspiring stories throughout the community.• Redesigned the college’s website and continuously improved upon the college’s web presence; roles included designing and implementing the information architecture, assisting in content development, and template creation.• Manage all creative for print, digital, social, and multi-media campaigns from concept to delivery.

OneSight is a non-profit focused on closing the vision care gap through the telling of patient stories. These stories revolve around the global patient base that OneSight serves and are communicated through digital, print, and experiential design campaigns. • Assisted department lead with communication and brand strategy at an organizational level.• Co-led experiential projects to raise awareness about the non-profit’s mission.• Designed and developed collateral to support fundraising and engagement campaigns on a global level.• Managed strategy, timelines, development, and production on multiple projects.

Start Something Bold is a front-end innovation firm that specializes in market research within the industrial and medical fields. They offer multiple products that include opportunity mapping, research conduction, moderation, and synthesis, along with go-to-market strategies. • Assisted in conducting, moderating, and synthesizing research in the industrial and medical fields.• Designed infographics, journey maps, key visualizations, books, and presentations around key insights pulled from synthesized research. • Developed a client intake process, including questionnaires, products offered, and project timelines.• Redesigned the business’s website, utilizing CMS and semi-automated inbound marketing softwares.

Lindner College of Business: Created and managed social media marketing campaigns targeted towards student engagement, resulting in 300% growth in online engagement. Office of Experience-Based Learning & Career Education: Created cross-functional print and digital collateral aimed towards raising student awareness about the University’s co-op program.

Cincinnati, Ohio

GNGF is a web development and marketing firm that aims to grow lawyers online presence through inbound marketing campaigns, SEO, and custom-built websites. • Designed and developed WordPress websites with a focus on the legal field.• Assisted in building an online learning community with courses & free educational materials for lawyers. • Helped to manage digital marketing campaigns, mainly focused on SEO within the websites.• Co-led and organized civic outreach programs, including Adopt-A-Class.

Florence, Ky

Icon Marketing Communications is a full-stack design firm that specializes in multi-media marketing campaigns and B2B business growth strategies.• Assisted in the development of client websites using multiple CMS platforms as well as traditional code.• Responsible for print and digital marketing buildouts for client promotions, including hype videos & animated videos for commercial TV.

Master Of Science - Ms, Communications And Integrated Marketing

Bachelor'S Of Science, Visual Communication Design

Activities and Societies: Honors: Magna Cum Laude, Dean’s List (7/7), Cincinnatus Scholar, Coyne Family Foundation Scholar, Alpha Lamba.