Kate M.
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Kate M. Email & Phone Number

Influential Marketing Executive | Driving Multimillion-Dollar Growth │ Elevating Brand Awareness Across Diverse Audiences │ UC Berkeley Haas School of Business Alumni at Splunk
Location: San Francisco Bay Area, United States, United States 8 work roles 3 schools
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Influential Marketing Executive | Driving Multimillion-Dollar Growth │ Elevating Brand Awareness Across Diverse Audiences │ UC Berkeley Haas School of Business Alumni
Location
San Francisco Bay Area, United States, United States
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Kate M. is listed as Influential Marketing Executive | Driving Multimillion-Dollar Growth │ Elevating Brand Awareness Across Diverse Audiences │ UC Berkeley Haas School of Business Alumni at Splunk, a company with 6681 employees, based in San Francisco Bay Area, United States, United States. AeroLeads shows a matched LinkedIn profile for Kate M..

Kate M. previously worked as Director, Global Customer Advocacy at Splunk and Senior Manager, Global Customer Marketing at Splunk. Kate M. holds Executive Mba from University Of California, Berkeley, Haas School Of Business.

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Splunk

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About Kate M.

If there's one thing I know about myself, it’s that I’m a lifelong learner.The first chapter of my career was all overseas, which inspired me to continue to work with global teams to make a large impact. Curiosity drives me to continually seek new knowledge and skills, fueling me to go back to school for my executive MBA. This further refined my expertise and gave me a better understanding of how to strategically lead marketing functions for success.This, paired with my natural ability to excite people about new products and services has helped me deliver multimillion dollar growth and elevate brand perception.My success is highlighted where I have:✓ Directly influenced Splunk’s placement as a category leader, securing 36 product awards✓ Closed millions in opportunities through C-suite advocacy presentations at global conferences✓ Reenergized, redefined, and rebranded the customer advocacy program, advocating for additional resources which allowed for scaling the team nearly 3X, with 5X budget I thrive on the opportunities that come with learning and evolving in my field, and as I move forward in my career, I’m excited to continue to design and implement comprehensive marketing plans that drive multimillion dollar growth across demand generation, customer marketing, and brand development.

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Kate M.'s current company

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Splunk
Splunk
Influential Marketing Executive | Driving Multimillion-Dollar Growth │ Elevating Brand Awareness Across Diverse Audiences │ UC Berkeley Haas School of Business Alumni
san francisco, california, united states
Website
Employees
6681
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8 roles · 16 years

Kate M. work experience

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Director, Global Customer Advocacy

Current

Reinforce brand positioning and drive customer advocacy throughout the customer journey amidst Cisco's multibillion dollar acquisition of Splunk. Successfully led initiatives that positioned Splunk as a category leader in SIEM and APM, securing 36 product awards and amplifying customer-generated content to achieve over 22 million impressions. Closed.

Oct 2021 - Present

Senior Manager, Global Customer Marketing

Promoted to rejuvenate and redefine the customer advocacy program under new executive leadership, successfully scaling the team nearly 3X and increasing the budget 5X. Transformed marketing strategy from a technical focus to compelling customer storytelling, enhancing engagement and driving executive-level sales. Leveraged customer stories from major.

Feb 2020 - Oct 2021

Customer Pr Lead

San Francisco, California

Revitalized Splunk's brand through strategic PR and social media initiatives, culminating in a high-profile brand refresh event featuring former President Obama. Secured Splunk's first customer feature in the Wall Street Journal and collaborated on additional features in Forbes and WSJ.

Mar 2019 - Feb 2020

Vice President

San Francisco Bay Area

Built Penso’s presence in the United States through a unique brand-building approach focused on marketing science. Garnered support from the founder to launch a Bay Area office, creating a business plan and negotiating contracts with foreign brands and tech startups entering the US market. Made the strategic decision to close the practice in July 2018.

Feb 2017 - Aug 2018

Business Development Lead, Australia

Melbourne, Australia

Secured multi-million dollar contracts for a multinational engineering firm by transforming complex technical details into clear, compelling proposals. Collaborated with cross-functional teams across engineering, finance, and sales to craft client proposals for water treatment plants and urban development projects including a $100 million contract for a.

2015 - 2017 ~2 yrs

Contract Brand Strategist

Collaborated with McDonald's Australian leadership team to define and deliver a 5-year innovation strategy aimed at boosting market growth and enhancing competitiveness against rising fast-casual chains. Successfully influenced hundreds of franchise owners to accept additional investments and secured employee buy-in for new operational practices during the.

2014 - 2015 ~1 yr

Manager

Hong Kong

Oversaw the consumer marketing program with a team of five direct reports, managing key accounts such as Samsung and Starbucks. Collaborated with the Samsung CMO to launch a large-scale social responsibility campaign, and managed the public affairs program for Starbucks across eight Asia Pacific markets. Additionally, generated an extra $150,000 annually.

2013 - 2014 ~1 yr

Account Manager

Abu Dhabi

Managed Hewlett Packard’s PR and marketing campaigns across 10 Middle Eastern and North African markets. Enhanced employee awareness of the internal value proposition for the Enterprise Technology Team at Mubadala, the Sovereign Wealth Fund. Led awareness campaign encouraging young UAE citizens to pursue cybersecurity studies and careers at the newly.

2010 - 2013 ~3 yrs
Team & coworkers

Colleagues at Splunk

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3 education records

Kate M. education

FAQ

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What company does Kate M. work for?

Kate M. works for Splunk.

What is Kate M.'s role at Splunk?

Kate M. is listed as Influential Marketing Executive | Driving Multimillion-Dollar Growth │ Elevating Brand Awareness Across Diverse Audiences │ UC Berkeley Haas School of Business Alumni at Splunk.

Where is Kate M. based?

Kate M. is based in San Francisco Bay Area, United States, United States while working with Splunk.

What companies has Kate M. worked for?

Kate M. has worked for Splunk, Penso, Aecom, Elmwood Brand Consultancy, and Edelman.

Who are Kate M.'s colleagues at Splunk?

Kate M.'s colleagues at Splunk include Travis Cogswell, Ben Wroniewicz, Damian Dudziński, Esteban Baradin, and Gabriela Mora.

How can I contact Kate M.?

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What schools did Kate M. attend?

Kate M. holds Executive Mba from University Of California, Berkeley, Haas School Of Business.

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