Kate Rooney Email & Phone Number

Kitchener, On, Ca

• Work on a contract basis for several companies including BlackBerry, Igloo Software, Eclipse Technology, Independent Financial Brokers of Canada and D+H• Conceptualize, create, and maintain content that aligns with company brand standards and values• Manage all projects and deadlines for Streetwise team members and run client project status meetings• Responsible for writing original copy, as well as editing and updating existing copy• Ensure that all communications and web content maintains a consistent look and feel• Accountable for the placement of digital content• Generate slogans, headlines and taglines for websites, brochures, messaging documents, and promotional material• Develop sales‐focused materials for various companies including: product guides, customer profiles, e‐newsletters, whitepapers, case studies, sales support tools, web content, feature articles, etc.• Gather information on customers, consumers, and partners to determine the most effective tools for social media marketing, customer retention, and generating new business• Keep up-to-date on current trends and tools in the marketplace; write or repurpose material for blog posts based on relevant concepts and suggest new marketing approaches

Toronto, Kitchener-Waterloo

• Provide makeup consultations and applications for individuals and group clientele• Exceptional knowledge of advanced makeup artistry techniques, as well as the cosmetics industry• Equally adept at bridal, correction/camouflage, runway, special occasion, professional, and photography makeup application• Maintain an up-to-date understanding of the latest trends in cosmetics, makeup, and skin care products, as well as techniques, budgeting, tools, and materials• Communicate with clients to verify requirements, and to guarantee continuity, consistency, and coherence of the overall look/effect• Excellent time management skills; managing multiple clients in fast paced environments

Group Benefits Operations Support

• Promoted to Business Systems Analyst III, resolving issues on Manulife’s largest client data system (Clients II Mainframe)• Assisted with the rollout of projects, including writing, editing, and creating presentations and promotional material for Project Managers and Directors• Lead BA on the GBS Task Log Upgrade project – gathered and documented all requirements, wrote proposal, met with third-party companies such as IBM to develop, select, and implement new products • Lead communications contact and copywriter for the GBS Outsourcing Initiative: created flyers, handouts, slogans, wrote original copy and edited existing material• Ran conference calls and training sessions for new employees in Manila and the Canadian Division

Group Benefits Information Systems

• Accountable for the management and distribution of production problems and requests for 98 applications, while supporting 3500 users within the internal organization, as well as business partners and third-party companies• Responsible for the hiring, training, mentoring, and oversight of new and existing Service Desk employees • Communicated directly with clients, project managers, designers, analysts, fellow team leads and directors to discuss problem cases and solutions, as well as strategic planning• Aided in all escalations that came through the Service Desk on a daily basis to guarantee requests were handled in a timely manner

• Worked as a peer tutor and editor in communications, cultural studies, and creative writing courses

Group Benefits Information Systems

• Ensured standardized procedures were used for the efficient handling of all problems and changes; thereby eliminating the impact of incidents upon service • Responsible for updating and maintaining internal websites and links• Responsible for internal and external communications such as sending out problem/outage/recovery notifications for minor, medium and major impacting issues• Created, updated and reformatted departmental manuals

• Aided in the writing, editing and layout of newsletters, flyers, and bulletins• Created posters and promotional material for school events• Communicated and presented upcoming functions• Managed and directed telephone calls• Updated databases and systems daily• Organized meetings and ensured all attendees were contacted• Responsible for filing confidential documents and exam material• Met with students to ensure their academic and personal needs were being met

Ba (Hons), Communication And Media Studies

Education record