Senior Vice President, Strategy And Business Affairs
CurrentIn my role, I lead efforts to identify, cultivate and refine key partnerships and strategic initiatives, ensuring that they contribute to the overall growth targets and key priorities of AEG Global Partnerships. Working closely with business leaders within Global Partnerships and across the global AEG enterprise, I am directly responsible for providing strategic counsel and insight into all major revenue growth initiatives for the division, and I also help set the vision and strategy for the… Show more In my role, I lead efforts to identify, cultivate and refine key partnerships and strategic initiatives, ensuring that they contribute to the overall growth targets and key priorities of AEG Global Partnerships. Working closely with business leaders within Global Partnerships and across the global AEG enterprise, I am directly responsible for providing strategic counsel and insight into all major revenue growth initiatives for the division, and I also help set the vision and strategy for the optimization of partner campaigns and content. Having structured and negotiated multi-asset sponsorship agreements on a local and global scale in my previous role as Vice President, Legal Counsel at AEG, I am integrally involved in helping grow and advance the global deal-making strategies, new business opportunities and annual revenues generated by GP.Acting as an internal agency for AEG, Global Partnerships oversees worldwide sponsorship sales and activation for over 130 world-class platforms across five continents and numerous other assets, including venues, sports franchises, events, tours, festivals and digital content among other AEG holdings. Show less